heidi stine

executive director

Country

united states

City

alpharetta

Industry

wine and spirits

Skill

wine tasting, wine, event management, event planning, public relations, marketing, social media, marketing strategy, wineries, hospitality, food, food and beverage, social media marketing, winemaking, brand development, restaurants, management, beer, food pairing, volunteer management, sales, social networking, brand management, restaurant management, menu development, nonprofits, fine dining, market planning, sponsorship, negotiation, catering, online marketing, marketing communications, non profits, food service, cooking, public speaking, culinary skills, french, spanish, time management, hospitality management, trade shows, marketing management, retail, blogging, facebook, tourism, brand awareness, recruiting

Experience

member, and serve on the board of examiners

society of wine educators

2010-9 - 2013-7 · 2 yrs 11 mos

The Board of Examiners is a group of volunteers helping maintain the highest standards among SWE's certifications. Members create and review exam questions for the Certified Specialist of Wine, Certified Specialist of Spirits, and Certified Wine Educator examinations.

board member

society of wine educators

2008-6 - 2010-9 · 2 yrs 4 mos

I was elected to the Board of Directors of SWE in June 2008 and served a two-year term. In addition to helping to formulate policy at Board meetings, I worked on the Society's educational initiatives and materials, including review of a major rewrite of the study guide for the Certified Specialist of Wine exam. I served on a committee to revise the Society's by-laws. I also proctored exams, and assisted with logistics at SWE's annual conferences.

adjunct

tapas-tempranillo advocates producers and amigos society

2006-12 - 2009-6 · 2 yrs 7 mos

Before becoming Executive Director of TAPAS in July of 2009, I previously had the position of Adjunct for this organization. My primary focus was membership development, and I also worked with the Board of Directors to handle the logistics, PR and marketing for the first two TAPAS Grand Wine Tastings.

competition organizer

arizona wine growers association

2009-8 - 2009-10 · 3 mos

Together with Bob Foster, California wine judge, and V. Halsey, sommelier, we organized the first annual wine competition for the Arizona Wine Growers Association on October 27-28, 2009. This included defining the judging protocol, recruiting and briefing judges, and handling all the logistics of the competition. The award winners were featured at the Festival at the Farm on November 22, 2009. The interest generated led The Arizona Republic to become a major sponsor and organizer of the 2010 competition.

corporate acquisitions

american express

1993-7 - 2007-8 · 14 yrs 2 mos

social media consultant

society of wine educators

2010-12 - 2012-3 · 1 yr 4 mos

Set up the original Social Media program for The SWE. This is a past position.

executive director

tapas tempranillo advocates producers and amigos society

2009-7 - Present · 17 yrs 3 mos

I handle the majority of administrative and logistics work for TAPAS. This includes membership and sponsorship development, marketing, social media, public relations, facilitating Board meetings and the annual membership meeting, communications with members, website administration, and event management. A major focus is the annual Grand Wine Tasting for trade and consumers, for which I handle all planning and logistics. Other activities include additional educational presentations and tastings, maintaining contact lists, assisting in development of the Nuevo Spanish Trail Map project, and volunteer management.