Heidi Collinson

Cromwell Place is a membership organisation offering a first-of-its-kind exhibition and working space for art professionals. Created as a solution to changing industry demands, our flexible services include exhibition space, viewing rooms, art storage, handling, working facilities, events and a Club Room. As the Membership Coordinator at Cromwell Place, I assisted both the Membership Director and Membership Managers in their roles. This included assisting with current Members, developing strategies for prospects, managing VIP events and developing the VIP strategy. Was also responsible for managing Salesforce, the visitor booking systems, assisting the Membership Committee, and working closely with the Membership Director to develop long-term strategies for the future growth of the company.

- Extensive knowledge of Hubspot sales program, creating and scheduling social media posts. - Building and sending subscriber newsletters and mail outs. - Assisted and developed marketing campaign strategies. - Created and edited online content for the main website. - Documented artist interviews and created extensive artist portfolios for the use of the sales team. - Multiple inbox management. - Assisted the Exhibitions team for future exhibition planning and coordination.

- Liaised with customers to issue general information about the fair including selling tickets, checking guests into the venue and providing in-depth knowledge about the art and artists. - Primary artist contact to meet every need required. - Handled a variety of different sized artworks and assisted artists' curation of their stalls.

- Worked in the main and exhibition shop to provide top-level customer service. - Provided extensive knowledge to customers about exhibitions and general art inquires. - Developed a good understanding of the operations of a large scale art institution. - Developed in-depth knowledge of stock management. - Established a thorough understanding of art-based publications. - Responsible for assisting with the merchandising for each shop.

- Provided exceptional customer service across two stores. - Responsible for handling, packaging and shipping both wholesale and client orders. - Generated Invoices using Xero - Frequently assessed the quality of all new stock. - Trusted with the responsibility of training new members of staff - Assisted styling for Social Media posts and merchandising each store.

- Processed sales for high net worth clientele and initiating the first stages of the sales aftercare process. - Required extensive knowledge on the entire fair to provide assistance for both artists and fair attendees.

- Closely assisted the Head of Research and the NSW Registrar - Catalogued artworks, carried out multiple stock-takes and undertook comprehensive condition reports for artwork in and out. - Digitalised and catalogued the Menzies Sydney Research Library. - Conducted logistical tasks in preparation for auctions held in Melbourne and in the Sydney main office. - Assisted with live auction administrative tasks. - Created reports in preparation for auctions.