Hector Alvero

• Launched Bitcoin only financial services platform to US based clients. • Developed services infrastructure partnerships and solutions to broaden services offering. • Developing client education and private client programs.

• Established partnerships and expanded capabilities to help launch new Bitcoin financial services platform. • Led partnership efforts with industry leaders including Ibex, Casa, and GetBit.

• Led development of Bitcoin For Business curriculum. • Developed ancillary materials (lesson plans, activity guides, etc.) for Bitcoin Diploma 2024-2026 editions. • Represented Mi Primer Bitcoin at various education conferences.

• Led development of global teacher training and onboarding program. • Developed candidate evaluation metrics, training curriculum, and candidate assessment rubrics. • Developed CE and PD program and recertification requirements.

• Authored article about barbers and stylists as a way to accelerate Bitcoin adoption- Published 06/25/2023 • Authored article on the how to talk to family and friends about Bitcoin - Published 05/12/2023 • Authored article on the similarities between Bitcoin and Pickleball - Published 12/20/2022

• Authored article about educating family and friends during a bull market - Published 2/22/2024

• Developed sessions on money, economics, and Bitcoin. • Sessions include monetary basics/history, inflation/QE, and Bitcoin valuation metrics (tech adoption curves, market disruption, Fulcrum Index, and others). • Ongoing teaching to each 3 week, 100+ student cohort.

At SalonCapes... We believe that every salon professional deserves to have world class products that assist them in delivering memorable experiences to their customers. We accomplish this by selling directly to salon owners and salon professionals, allowing us to use only the highest quality materials and manufacturing techniques while still remaining affordable. We also believe that every SalonCapes.com customer deserves to enjoy a world class service experience every time they communicate with anyone at our company. We accomplish this by employing only the most experienced, knowledgeable and professional staff in the industry. We take the time to learn about our customers' challenges, needs and goals so that we can recommend the most effective solutions, and we make ourselves available by phone/email/social media at any time to assist our customer in any way possible. We encourage you to experience the quality of our products and our commitment to service that has helped us become a market leader for over 35 years. We believe that once you do you will choose us as your salon apparel partner for life.

• Grew digital sales growth in $31M+ territory by working with stakeholders including provosts, CIOs, deans and faculty. • Trained and coordinated team of 25 sales reps, district managers and learning technology specialists in solution selling of custom and digital materials. • Achieved $3.2M sales annual increase in 2014-2015 (128% of goal). • Awarded Pearson Top Performer in 2014.

• Led business development, platform and services revenue growth at higher education institutions in the Southeast. • Negotiated new contracts ranging from $200k-$1M+ USD. • Achieved $940K sales annual increase in 2013 (112% of goal).

• Grew and diversified $125M sales portfolio. • Hired, trained, and managed team of 59 sales reps, digital specialists, and district managers. • Achieved Q4 2011 sales growth of 20%.

• Managed sales, product and market development efforts. • Hired, trained and managed team of 5 marketing managers. • Increased sales over $1.1M in 2010 (103% of goal). • Product Team Partner of the Year 2010.

• Hired, trained and managed team of 9 sales reps. • Achieved 10.2% average annual sales increase from 2007-2009. • Awarded Regional Manager of the Year in 2007 and 2008. • Awarded McGraw-Hill National Hispanic Corporate Achiever for 2007.

• Responsible for managing and growing accounts in $3 million territory • Achieved sales increase of over $1 million (167% of goal) in 2006 • Awarded #1 rep in new account sales and Rookie of the year in 2006

• Hired, trained, managed, and evaluated a team of 26 instructors. • Managed department budget of $500,000. • Reduced faculty turnover from 24% to 5%. • Supervised textbook adoptions and negotiated textbook agreements. • Increased student retention 6.1% over a six month period.