Hazem Meki

Tissue Bio Technologies is a leading Saudi company specializing in cutting-edge digital pathology solutions. What I was brought in to do: Build a market that didn’t exist. What I actually did: - Built and commercialized Saudi Arabia’s first digital pathology SaaS platform, creating a new HealthTech category from zero to enterprise adoption - Scaled HistoApp across 66+ strategic accounts, including MOH entities, hospitals, laboratories, and academic medical centers - Secured government tenders and proof of concept agreements, accelerating market access across regulated healthcare environment - Directed the end to end sales cycle. Used cold outreach and prospecting to close 15 plus high value enterprise contracts. Improved Forecasting Accuracy through commercial infrastructure. - Engaged 80+ KOLs and executive stakeholders, strengthening positioning and accelerating adoption across healthcare ecosystem - Designed and executed full GTM and RTM strategy across KSA, aligning product, pricing, and channel strategy with real market demand - Expanded channel partnerships and IT alliances, enabling scalable distribution model across KSA and GCC - Built commercial infrastructure including CRM, pipeline management, forecasting, and performance tracking - Led full P&L ownership, driving commercial accountability and revenue growth across all streams - Built and led commercial function across sales, partnerships, and market access

Abbott is a global leader in healthcare, specializing in nutrition and medical devices. www.abbott.com Scope: National-level commercial performance across healthcare, pharmacy, and modern trade channels - Drove 39% revenue growth, scaling business from SAR 180M to SAR 250M within 3 years - Managed 1,300+ accounts across pharmacy, hospital, and modern trade channels - Achieved 95% weighted distribution, ranking at top Nielsen benchmark in KSA - Increased Modern Trade by 67.8% and Pharmacy channel by 13.4% through integrated commercial execution - Negotiated multi million contracts to increase value by 22 percent. - Led 42 high performance team of Account Executives to exceed quota. Achieved top Nielsen benchmarks for Market Penetration across 1,300 plus accounts. - Built national distributor strategy, expanding customer base and optimizing supply chain performance - Leveraged Nielsen, IQVIA, and SAP data to drive commercial decisions and forecast growth accurately - Executed 120+ trade marketing campaigns annually and deployed 200+ in-store activations

Al-Kamal Import Office Company, a leading Saudi pharmaceutical distributor partnering with 20+ brands for over 60 years. What changed under my leadership: - Delivered 55% revenue growth within 24 months by restructuring channel and distribution strategy - Achieved consistent 10% annual growth through disciplined B2B execution across healthcare and retail sectors - Exceeded monthly sales targets by 15%+, driving 33% annual territory growth - Secured long-term contracts with Tier-1 accounts, increasing recurring revenue and account stability - Built strong presence across hospital, pharmacy, and modern trade channels - Led regional sales team, driving execution discipline and performance accountability - Managed key accounts across healthcare and retail sectors, strengthening long-term partnerships 📈 Sales Representative – Western Region (2004 – 2009) - Ranked among top 10% nationally, consistently exceeding sales targets by 15%+ - Managed diversified portfolio across OTC, pharmaceutical, and nutrition products - Built strong relationships across hospital, pharmacy, and retail channels - Executed in-store activations and POS campaigns, improving visibility and compliance - Supported territory growth through disciplined execution and structured sales approach

Focusing on Macroeconomics and Strategic Planning, which provided the foundational analytical framework for my 20+ years in P&L Management and National Commercial Leadership. This academic background in Economics from Cairo University has been instrumental in driving data-driven growth strategies and managing multi-million SAR commercial operations across the KSA and GCC markets.