Hayden Bruce

Lead all sales functions and inbound marketing for Bear Fox Marketing. Own new revenue performance end-to-end, manage the monthly marketing budget, and oversee the systems, vendors, and team that power demand generation and sales execution. •Own all new revenue for the business, aligning inbound demand, pipeline creation, and close strategy to monthly targets. •Oversee inbound marketing performance (lead flow, conversion rates, and quality), ensuring leads are sales-ready and tracked through the funnel. •Manage and balance the monthly marketing budget, prioritizing spend based on ROI, pipeline impact, and revenue goals. •Lead the Sales & Marketing internal team, setting priorities, improving execution, and building repeatable processes. •Evaluate, manage, and optimize all sales/marketing tools and vendors (software, contractors, and partners) to improve efficiency and results. •Build and maintain reporting + forecasting for leadership, turning funnel data into clear decisions and next actions. •Drive process improvements across lead routing, follow-up speed, qualification, and handoffs to reduce leakage and increase win rates.

Led the sales team and sales operations for Bear Fox Marketing while serving on the leadership team. Owned pipeline performance, coaching, and the systems required to consistently generate and close new business. •Led day-to-day sales execution: pipeline management, coaching, forecasting, and consistent follow-up standards. •Improved sales process and velocity by tightening qualification, scripting, and next-step discipline across the team. •Owned the sales tech stack and key workflows (CRM hygiene, automation, tracking, and reporting) to support scale. •Managed relationships with sales vendors and contractors, ensuring tools and partners delivered measurable impact. •Partnered with leadership to align offers, pricing, and positioning to market demand and revenue targets. •Built repeatable playbooks for outbound + inbound conversion, helping reps move faster from lead → meeting → close.

•Working with business owners to build the best marketing strategy for their business • Averaging $30,000+ in MRR sold • Average deal size- $4422.50 • Averaging $7,000 in outbound revenue sold per month

I lead Salted City Sports, a custom pickleball paddle brand built for companies, teams, and events that want premium, fully custom paddles people actually use. I oversee strategy and day-to-day execution across sales, operations, product, and customer experience—scaling the business to six-figure revenue while maintaining profitability. •Scaled SCS to six-figure revenue while maintaining healthy margins and consistent cash flow. •Own end-to-end operations: sourcing/manufacturing, pricing, project timelines, quality control, and fulfillment. •Lead B2B custom orders from discovery to delivery, managing design approvals, production, and logistics. •Build and refine the brand: positioning, product lineup, messaging, and customer experience. •Manage vendor and partner relationships to keep quality high and lead times predictable. •Drive growth through a mix of inbound demand, partnerships, and repeat/referral business.

• Home Services Marketing- Account Executive • 65 outbound dials per day • Cold emailing 50 potential clients per day • 2 new cold outreach sets per day • 2 outbound sales per month • Averaging 4 total units per month • Averaging $3900 in MRR per deal sold

• Cold called 80 potential clients daily. • Broke the record of sales in a month my 2nd month. • I was the top performer each month • Averaged 30-40 unit sales per month

• Managed 115 customer accounts daily • Achieved top customer service and retail support representative 2 months in a row • Financed over 100 customer and retailer accounts every day

Graduated high school with my Associates Degree of Science.