Harish u

★ Extensive expertise in planning and executing sales activities to accomplish sales goals, revenue, and growth, guaranteeing timely execution of trade promotional activities, and leading a team of promoters to meet sales goals. ➤ KEY RESULT AREAS ● Defined skills in developing relationships with modern retail partners, cultivated new business possibilities, and managed modern trade accounts such as Metro C&C, Big Bazaar, More, Max Hyper, Mk retail, D Mart, and regional chains. ● Meticulously initiated new initiatives in B2B business to generate leads through digital platforms and produced Volume, Value Business, and Profitability in accordance with ASP (Annual Sales Planning) for the entire country of India. ● Monitoring the use of Modern Trade/ E-commerce expenditures to assess their efficacy and developing growth forecast plans at the pan-India level. ● Led E-Commerce Initiatives for the brands Flipkart, Amazon, and Big Basket, demonstrating exceptional ability in platform marketing and promotions. ● Worked closely with clients and maintained relationships with existing clients, meeting their requirements and identifying chances to build a client database. ● Capable of establishing solid relationships with customers, as well as with important corporate executives and other stakeholders. ● Developed substantial channel plans, evaluated dealer possibilities, negotiated and appointed specific channel partners, and developed primary and secondary channel networks to maximize market penetration, sales, and brand awareness.

★ Skill in Strategic Planning and Collaboration with Multiple Teams to Sell Complex Solutions for Large Transactions to Key Strategic Accounts in Multiple Industry Segments ➤ KEY RESULT AREAS ● Able to forecast sales goals, drive sales activities to accomplish business objectives, and manage the frontline sales staff to achieve them. ● Delineated skills in providing the proper value through a product benefit analysis report and mapping the C-Suite in order to persuade them to adopt the right business solutions. ● Collected at the CXO level with Key Strategic Enterprise Customers to foster a solid connection and maximize income.

★ Achieving sales objectives by estimating and setting annual sales quotas for regions and territories, projecting predicted sales volume, and guaranteed growth of 100 percent for key products such as LED and CFL. ➤ KEY RESULT AREAS ● Formulated annual unit and gross-profit plans by implementing marketing tactics and monitoring results and trends. ● Managed 1 RTSM on the company's payroll, oversaw 12 Promoters, and maintained Modern Trade Accounts, including Big Bazaar, More Mega, Food World, Max Hyper, etc. ● Proactive in managing the overall strategies and metrics of the channels, including trade conditions agreements and collaborative business planning, value and volume channel shares, and the achievement of annual sales goals. ● Successfully directed Go-To-Market plans based on market intelligence and customer insights, including updated key business drivers, guidance on channel profitability, organizational planning, and excellence. ● Collaborated closely with local offices and distribution channels to plan and arrange new product launches around the area, as well as with stakeholders. ● Introduction of LEDs in 80% of CFL-selling accounts and launch of MT and e-commerce home appliances. ● Improved greatly All Stores Sales by 40 percent in Bangalore and created critical Accounts business.