Haroon A Haroon

 My responsibility for managing a multitude of visual merchandising / instore temporary and permanent brand marketing campaigns, including monthly / weekly VM store updates, pos design, temporary & permanent exposures, treatment room set up and events.  Planning Ramadan, Eid & X-Mas store themes in house design setup , coordinating and supporting the implementation of all visual merchandising activities in line with monthly marketing calendar created by the marketing team, ensuring that the Harvey Nichols Cosmetics / VaVa Voom brand standards are and is represented in a consistent way across all channels, including creative design and implementation for major brand exposures i.e Chanel, Dior ,YSL & Roberto Cavalli, window displays, color hotspots etc.  Working closely with major houses & suppliers such as Chanel, Dior , YSL, Roberto Cavalli & Lancôme to have successful in store product and campaign launch-  Working closely with design teams for the campaign podium designs.  Owning the process from brief creation to execution in store by forward planning and detailed briefs -  Managing the operational color stand updates for all doors ensuring NPD launches on shelf on time and displayed to have commercially impactful launch.  Developing a store visual merchandising / marketing communication strategy with the head of marketing.  Keeping stores informed with regular communication VM updates and pagers & providing guidance on VM standards for all channels including store operations.

 Supporting Country USA, Supporting States- Domain Crossing, Austin –Texas, Ross Park Pittsburgh- PA, Time Square –NYC.  Managing Countries – M-E / N-A / EASTERN EUROPE  Managing the entire Floor set layouts overviews - Fixture Planning - Store designs -Working with Project Managers closely;  Training and developing new teams to visual merchandising Brand standards which includes store visual display- Customer service –Visual props audit and best seller product merchandising /adjustment training.

 Supporting Countries & opened 47 H&M stores in Qatar – Bahrain – UAE - Sultanate of Oman - Kingdom of Saudi Arabia & Egypt and provided all stores with all their Visual Matters within Host Brand Guidelines.  AVMM (Area Visual Merchandising Manager) for Presentation / Display and communications in various national and international projects including Divided store By H&M and worked with Designers such as Jimmy Choo, Roberto Cavalli, Matthew Williamson, Sonia Rykiel & Victor & Rolf to launch the campaigns in UAE, Qatar, Egypt, Lebanon & Kuwait.

 Creating visual floor plans for stores in Toronto – Montreal - Paris & Nice.  Presented visual direction for branding image and product.  Implemented a visual directive for store level.  Researched and developed a store-level product knowledge book for staff to educate them on latest trends.  Enhanced image of the company by creating fashion house visuals and theme showcasing. Recruited and trained assistant visual coordinator for Toronto-Montreal & Nice stores.  Assisted in buying for accessories and Jeans collection.

 Responsibilities include increasing sales and profitability by managing wage, cost prevention to hire, train and develop a strong productive team.  Managing customer service and maintaining a visual merchandising guideline as the season’s styles constantly change.  Managing staff requirements and their performance, and preparing reports and presenting them to the company to assist in future plan.  Sales, promotions, superior customer relations, and ensuring budgets.  Recruiting, training and maintaining an elite department team with excellent interpersonal and communication skills, as well as strong organizational, planning and multi task skills.  Designed and implemented merchandising and sale techniques to strengthen product awareness all across.

 Managed sales, inventory scheduling, payroll and staff.  Increased store sales through customer relations and staff training.  Worked closely with head office to produce time efficient inventory handling procedures.  Established strong relationships with the merchandising and buying teams to ensure store  layout and visual set up was maximizing customer awareness to result in increased sales.  Assisted in store set up for numerous events including Toronto Film Festival Party & Nylon  Magazine Product shoot event.