Haris Shakir

• Rolled out new commercial strategies that consistently boosted sales and profitability. • Expanded categories and improved product mix, which grew GMV and customer loyalty. • Built relationships with major vendors and secured stronger terms for the bank. • Introduced data-driven reviews of KPIs (margins, vendor performance, acquisition costs). • Recognized internally for contributing to 10x growth within two years and for supporting the bank’s PKR 60Billion ENR in 2025.

- Build long-term development strategies for categories to hit monthly and yearly targets - Effective collaboration with cross functional partners (Marketing, Operations, Logistics and Customer Service) to drive action and realize goals - Build & maintain industry expertise; keep abreast of trends and new product ideas - Lead process improvement discussions and initiatives across the organization - Planned forecasting for product demand to ensure the sustainability of inventory - Revised strategy for the electronics category and managed to get 7x growth in the revenue within 6 months

Enhance market share of assigned business area. Manage existing accounts base of assigned area and new customer sales. Conducting extensive market research. Analyze the economic conditions, surrounding business activities such as industry trends and competition activities. Develop area plans to achieve sales objectives & assign sales Target. Forecasting sales (Product-wise, Service-wise) for all locations of area for complete fiscal year. Ensuring good after sales services to the customers. Performing market research and competitive analysis. Performing cost benefit analysis Conducting market research for Competitors Analysis and organize accordingly. Coordinating with all related departments within area & region.