Hanson Zheng
Senior Vice President of Commercial Excellence @ ShanZeBIO
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China
Pharmaceuticals
Data Analysis, Pharmaceuticals, Market Research, Market Analysis, Competitive Intelligence, Strategic Planning, Pharmaceutical Industry, Market Access, Segmentation, Oncology, Sales Effectiveness, Biotechnology, Marketing Research, Competitive Analysis, Marketing, Customer Insight, Analytics, Strategy, Global Marketing, Cross-functional Team Leadership
Experience

Senior Vice President of Commercial Excellence
With 20+ team members, lead the whole operation functions, including: Startegy, Business Development, Commercial Excellence, Supply Chain, also Techical transfer and products' internalization on ~100SKUs. Closed $1.08B+ in strategic transactions (2022–2024), including cross-border licensing and M&A.

Vice President of Commercial Excellence
中国 上海市
Lead Hasten Biopharma in the functions of Startegy, Business Development, Commercial Excellence, Supply Chain. Operational Turnaround: Built HR/Finance/Commercial Excellence infrastructure in 2 months during 2022 lockdowns. Drive Hasten revenus 2.2x in 2023 vs. 2022

Head of Commercial Excellence
China
Lead 50+ team members in Marketing Excellence, Market Insights & Analytics, Data Infrastructure (CRM) and Advanced Analytics, SFE and Performance Reporting, Digital Marketing & Customer Innovation, Training & Development, Patient Marketing (include Innovation Access, PAP & Patient education) teams. Besides the responsibility in Commercial excellence, also leading cross function teams in BD&L transformation journey in market coverage expansion and “BD China for China strategy”.

Head of Insights and Analytics
Shanghai, China
Lead market insights, business intelligence, performance management, strategy analytics and forecasting teams, to support the company wise transformation, business development, resource allocation, establish the right strategy in Volume Based Purchasing (VBP), GQCE competition, and accelerate the new products launch in China with right investment, become the bridge of local and global in strategy analytics, establish the local insights and analytics hub to centralize all the capability in one team.

Strategy and Operation Head
Shanghai, China
Merger Strategy and Operation function with Commercial Excellence Function into one, lead bigger team as 78 team members with full responsibility in Training & Development, Multi- Channel Management, Channel Data Management, SFE, Mature brand & Alliance brand management, Customer Insights & Analytics, Marketing Excellence, Event management COE; PMO

Head of Commercial Excellence
China
Leading Business Intelligence, Competitor Intelligence, Market Research, Forecasting, Multi-Channel Management, Sales Force Effectiveness, Training & Development, Channel Data Management, Mature Products and Alliance Products;
Hanson Zheng's Contact Information
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