Hanshika Gupta

1. Led and managed 8 global AI/ML tools for sentiment analysis and mis/dis-information management utilizing NLP and advanced DL/ML algorithms to analyze sentiments, identify misinformation, and support fact-checking for NGOs and GovTech organisations in developing nations like Colombia, Kenya, Bhutan, Mongolia, and more 2. Redesigned process improvement plans and authored PRDs to streamline routine tasks, automating queries from multiple teams to the core team for faster SLAs.

Designed an effective social media and communications strategy increasing stakeholder interactions by 50% at The Agency Fund. Managed the development of technical public goods like the Experiments Registry Database and A/B Experiment Design Web Tool, ensuring technical requirements were defined and met, supporting over 100 grantees.

Led the 0-1 development of a gamified K-12 personal finance learning web application, resulting in a 25% increase in engagement across main course modules and a 30% improvement in usability through focused customer research and usability testing at Brightchamps. Improved onboarding and engagement flows for “Moneylessons” mobile app across both iOS and Android. Priortised roadmap for every sprint for the engineering team to pick up

Worked in Vetting Team. Implemented multiple product strategies to improve match rates by 20% between enterprise job requirements and candidate expertise, utilizing strong data governance and analysis skills across 100 programming languages at Turing Worked in cheating prevention modules to analyse and priortise the product OKRs to be built in every quarter Product analytics around test score for over 100 programming languages attempted by candidates to improve the question quality through automated system

1. Soft launched a game studio specializing in educational games, leading the development and soft launch of 5 tabletop games (2 card games, 1 board game, 2 RPG games) to enhance learning through interactive play. 2. Attempted to solve for low engagement in online upskilling programs by creating gamified pre-modules, to enhance user engagement based on market research and user interviews

1. Reduced customer acquisition cost by 11% for the grocery division of a leading Indian e-commerce marketplace by piloting the advanced elasticity model for cost optimisation 2. Directed demand and attrition forecasting for an MNCs HR division, achieving 5% reduction in recruitment costs 3. Led the development of a demand prediction model for a leading Indian bank, improving loan application processing efficiency and reducing SLAs by 20%

1. Increased user retention by 30% in the marketplace search system by optimising and understanding the nuances of the target user base and crafting a search strategy 2. Oversaw the product lifecycle management of the Recommendation Engine, directly contributing to a 5% increase in marketplace sales for low-margin products. 3. Revamped data entry and validation process including bulk uploads for all catalogues and categories by building Inventrix - a product catalogue management tool 4. Worked on cart and payment services to optimise the checkout flow and reduce issues like cart abandonment and payment failures

Itemmaster was acquired by Syndigo, and the Bangalore team was acquihired by Dealshare. 1. Improved the accuracy of the Wellness Master product by developing an Elastic Search ML module, yielding a precision of 0.55 and recall of 0.71. 2. Designed a Product Information Management Portal for a US e-commerce client, reducing data entry and validation time by 50% and 90% respectively.

Agency helping startups build their PoCs and MVPs 1. Improved user engagement by 35% for a comics company by launching an AR-based Android app for comics. 2. Worked with 4 startups in health tech, music tech, and consumer tech to launch their PoCs, accelerating their time to market by 25%.

Plaksha University's Tech Leaders Fellowship (TLF) program in collaboration with UC Berkeley SCET is a unique 1-year accelerated Masters Program which interweaves Artificial Intelligence (AI) and Machine Learning (ML) with real-world Product Management(PM) application, leadership and mentorship.