Hanane A.

Digital Project & Account Director

About

I speak three languages: Web Development, Marketing, and PR.Most project directors manage timelines. I manage meaning and purpose, from code to press release.For 10+ years, I've led digital, PR and web projects inside a public communication consultancy. That means I don't just deliver on time. I ensure the technical architecture serves the brand narrative, and the PR strategy has something real to pitch.What that looks like:> A website that loads fast and tells a story.> A campaign where dev, design, and media relations launch together, not in silos.> A smile in a crisis, yes. But more importantly; a system that prevents the crisis.I lead by building teams that actually want to collaborate, where the tech team understands why the PR person needs that meta tag, and the account team knows what "Core Web Vitals" means for a deadline.If your project needs someone who can talk to CTOs and CMOs without a translator, let's connect.

Country

Morocco

City

Rabat-Salé-Kénitra

Industry

Public Relations & Communications

Skill

Marketing, Marketing Strategy, Digital Marketing, Market Research, Budgeting, Project Planning, Version Management, Theme Development, Web Performance, GxP, Strategic Vision, New Business Opportunities, Scopes Of Work, Account Directors, Campaign Execution, Creative Strategy, Gestion des attentes des clients, Timelines, Gestion de projets marketing, Attribution de ressources

Experience

Digital Project & Account Director

Consultant

2024-8 - Present · 2 yrs 1 mo

Account & Project Director

Djembe Consultants

2021-6 - 2024-7 · 3 yrs 2 mos

Lead innovation and project teams to drive impactful outcomes and manage high-profile initiatives. Oversee key accounts, ensuring smooth day-to-day operations and workflows. Develop and execute communication strategies for clear client and stakeholder dialogue. Manage client relationships for retention, growth, and measurable results. Lead business pitches, RFP processes, and proposal development for successful project acquisition. Prepare RFPs, campaign reports, and presentations, and drive campaign launches and QA processes. Provide customer and production support, resolving issues to ensure satisfaction and seamless execution. Manage project lifecycles, ensuring milestones are met and momentum is maintained. Build and nurture client relationships, identify prospects, and lead teams to achieve goals. Oversee in-house web development projects from planning to launch, ensuring high quality and timeliness. Direct email marketing efforts, including strategy, execution, and performance tracking. Prepare and present reports on key performance indicators (KPIs). Manage HR functions, including recruitment, employee relations, absence management, and Performance Development Plans (PDPs). Oversee Office 365 administration, including user management, system configuration, and support.

Senior Web Project Manager & Senior Account manager

Djembe Consultants

2018-9 - 2021-6 · 2 yrs 10 mos

- Manage the entire project cycle. - Assist in finding prospects and leads. - Build strong client relationships - Provide customer support - Provide production support - Respond to complaints and manage issues to ensure customer/client success and satisfaction - Prepare and present reports on KPIs - Prepare RFPs and Establish web projects study - Oversee the development of web projects - Manage and lead the team to achieve organizational goals - Prepare cost analysis, proposals, and presentations - Develop Website and Platform - Troubleshooting and testing prototypes - Develop website User-Guide

Senior Web Project Manager

Djembe Communications

2015-11 - 2018-8 · 2 yrs 10 mos

Rabat

Project manager

Azur Systems

2015-3 - 2015-10 · 8 mos

Rabat

Study and Development Engineer

Plogg

2014-8 - 2015-3 · 8 mos

- Web application developpment (front-end) - Web application developpment (back-end) - Incidents management - Bugs management

Integrator and Web Developer - Marketing strategist

Fatnax

2013-11 - 2014-8 · 10 mos

Kénitra

- Project Monitoring and management . - Team management. - Web applications development ( WORDPRESS / DRUPAL ).

Web developper

Webaroc Solutions

2012-9 - 2013-11 · 1 yr 3 mos

Kénitra

- Clients's projects managements / Team management. - Web application developpement. - Creating templates and graphic charts. - Websites creation with WORDPRESS. - Integrating of DRUPAL templates. - Developpement of DRUPAL modules. - DRUPAL modules configuration. - Used tools : Joomla, Prestashop, Responsive Design, HTML5,CSS3,PHP5.