Hammad A.

Chief Executive Officer @ LOUD Group LLC -FZ

About

I’m the Founder and CEO of LOUD Group, a Dubai-based creative powerhouse at the intersection of marketing, events, influencer management, and experiential production. At LOUD, we don’t just execute campaigns. We build moments that move culture. From private performances with Nicky Romero in Barcelona, to multi-city brand activations across Europe and the Middle East, to global influencer campaigns for household names like Pringles and Dubai Holding, our work speaks through results, relationships, and unforgettable experiences. We own our ecosystem, from creative to logistics. LOUD runs its own production warehouse in Dubai (DIP), allowing us to ship full event setups across continents, saving clients six-figure budgets while maintaining total creative control. Over the years, I’ve led LOUD from a small creative agency to a cross-border operation that collaborates with brands, artists, and visionaries worldwide, blending strategy, storytelling, and scale. Today, I focus on • Building long-term brand partnerships that matter • Expanding LOUD’s influence network and travel division • Championing innovation through experiences that connect brands with people meaningfully and memorably We’re not just another agency. We are LOUD.

Country

City

United Arab Emirates

Industry

Marketing & Advertising

Skill

Key Performance Indicators, Identifying New Opportunities, Negotiation, Entertainment Industry, New Business Opportunities, Sales Negotiation, Strategic Thinking, Social Media, Sales Presentations, Content Strategy, English, Attention to Detail, Strategic Partnerships, Business Strategy, Digital Marketing, Marketing, Online Marketing, Advertising, Social Media Marketing, Direct Marketing

Experience

Chief Executive Officer

LOUD Group LLC -FZ

2022-11 - Present · 3 yrs 11 mos

Dubai, United Arab Emirates

As the CEO of LOUD Group LLC, I lead a dynamic and innovative company based in Dubai, specializing in business consultancy, marketing, events management, and digital strategy. My role involves driving growth, shaping our strategic direction, and fostering a culture of creativity and excellence across the team. I’m passionate about working on projects that make a global impact, and I’ve had the privilege of leading international campaigns that span across various markets. Our projects often involve collaborating with renowned celebrity musicians and sports personalities, creating unique and impactful campaigns that resonate with audiences worldwide. My focus is on delivering top-quality, tailored services that meet the unique needs of our clients, while leveraging the latest trends and technologies to stay ahead in a rapidly evolving industry. I also place a strong emphasis on building meaningful relationships and partnerships that fuel our success. Entrepreneurship is at the heart of what I do, and I’m committed to creating opportunities that drive real results. I’m always eager to connect with fellow professionals, explore new ventures, and contribute to the growth of Dubai’s vibrant business community and beyond.

Business Development Lead

PMG Powered by NODWIN Gaming

2022-1 - 2022-12 · 1 yr

Dubai, United Arab Emirates

A full service games MARKETING agency which focuses on delivering RESULTS according to the needs of gaming companies and brands with VALUE-DRIVEN and PROFESSIONAL approach in Turkey and MENA.

Brand Partnership Manager - ITP Gaming

ITP Media Group

2021-3 - 2022-1 · 11 mos

Dubai, United Arab Emirates

- Marketing, Business Development & Strategy - ITP Gaming - Heading the leading B2B Games Conference - DGC MEA (Digital Games Conference Middle East & Africa)

Marketing Manager

ITP Media Group

2020-11 - 2021-3 · 5 mos

Dubai, United Arab Emirates

Launched in 2017, ITP Live is the region’s largest full service social media and influencer marketing agency. From exclusively managing digital content creators in the region to conceptualising and executing 360 degree influencer marketing campaigns for international and local brands, ITP Live is a dynamic new division of ITP Media Group. In addition to creating ROI focused influencer campaigns for its clients, ITP Live is also responsible for organising bespoke events with global influencers including Influencer Marketing conferences with industry experts and hosting social media workshops for up and coming content creators in the region. The objectives of the division are to extend the digital footprint of ITP Media Group as well as providing new content creation opportunities for commercial partners. www.ITP.Live is the only regional source of news and information on social media and influencer marketing.

Director Of Sales & Marketing

PLG - Power League Gaming

2019-9 - 2020-3 · 7 mos

Dubai, United Arab Emirates

• Digital Creative, Interactive Experiences and Branded Content • Researched and data led campaigns using specialist industry tools • Launched search, social, and programmatic campaigns • Development and Production of Original Short-Form Content • Global Strategy and Creative Development (Ads, Content, Websites) Handled MENA Region with focus on KSA (Serving redundancy period due to Covid-19)

Marketing Manager

Ultimate Fighting Championship

2019-6 - 2019-9 · 4 mos

United Arab Emirates

SHORT TERM CONTRACT Marketing Manager for UFC 242 & Abu Dhabi Showdown Week 2019 - Contracted by IMG Group

Media Director

Flash Entertainment

2017-7 - 2019-6 · 2 yrs

Abu Dhabi

CONTRACT Managing projects teams tasked to delivering atypical projects, designing, implementing, measuring and optimising award-winning marketing and communication campaigns. Part of the teams winning key client projects such as the UAE National Day, Yanni, Abu Dhabi F1 (Ya Salaam) & Mubadala World Tennis Championship.