haitham zaidan

area export manager - sara corp

About

As a sales manager, I am self driven, passionate, enthusiastic, and highly ambitious. An entrepreneur at heart, carrying my entrepreneurial drive with me at every position I filled. Over the course of my sales career I held different positions starting from on the ground execution with a leading FMCG company (Pepsi) as a Key Accounts Executive, and moving on to a managerial position as a national Distributor Manager, capitalizing on my strong performance, interpersonal, and analytical skills. My experience in sales has allowed me to work with and get exposed different functions like Shopper Marketing and Trade Marketing. I am always looking for opportunities to enrich my career (in a sales function and non-sales function) with career-growing challenges. I am also always looking to expand my network and meet others in different industries, and geographies to exchange experiences and learn from the leaders in various arenas. Specialties:Sales Management, Distributor Management, Key Account Management, Analysis, Business Development.

Country

saudi arabia

City

saudi arabia

Industry

marketing and advertising

Skill

management, distributor management, key account management, business development, business planning, business strategy, forecasting, fmcg, sales management, sales, team leadership, strategy, trade marketing, negotiation, leadership, product development, marketing strategy, sales operations, team management, direct sales, key account development, competitive analysis, operations management, supply chain management, distributors, marketing management, merchandising, market planning, retail, distributed team management, pre sales, international sales, sales presentations, retail sales, account sales strategies, key account relationship building, managing key accounts, sales channel development, channel sales development, development of sales, sales growth, sales and marketing, corporate sales management, sales networking, sales process, sales promotion, sales plan, channel sales, new business development, budgets

Experience

area export manager

sara corp kao corporation

2016-2 - Present · 10 yrs 8 mos

key accounts and distributor manager

philips

2011-8 - 2015-3 · 3 yrs 8 mos

* Effectively manage the Distribution set-up by ensuring that the penetration strategy set with distributor is both quantitatively & qualitatively met by channel by category * Lead the discussions of the yearly sales targets for the Personal Care category with the distributor in collaboration with the KSA and regional office teams. * Closely monitor progress and performance through periodic business reviews on agreed KPIs and take corrective action when necessary * Ensure proper Key Account Planning, with robust plans with major focus on ensuring the success of critical events such as Ramadan, Hajj, & Mega events (ex. Extra & Panda) * Plan and forecast sales for Personal Care portfolio * Align regional activation with local accounts activities * Set a quarterly activity plan with the distributor and their KAs * Budget and track activity spending * Ensure Order to Delivery cycle is fulfilled properly

modern trade executive

sipco pepsi

2008-3 - 2011-7 · 3 yrs 5 mos

* Execute new product launches * Securing the best selling promotion position in the account. * Execute and track promotions cascaded from management. * Budget, track and analyze each customer * Monitor customer’s compliance to the CDA and taking corrective action where appropriate. * Follow and update the weekly score board. * Lead problem solving