Hafiz Ali Altaf

Managing 50+ active seller accounts across Marketplace Sellers, Retail, and ATP Suppliers, end-to-end from onboarding and training to performance optimization and retention. Key Achievements and Responsibilities: - Drove 700% GMV growth for seller accounts within a single month through data-led strategy and targeted merchandising. - Lead a team of Account Managers with clear KPI ownership, task delegation, and accountability. - Own full merchandising execution including seller landing pages, homepages, L2 category pages, and section banners. - Manage end-to-end catalog creation and listing quality ensuring accuracy, compliance, and content standards. - Operate multiple CRM platforms for seller relationship management and KPI health monitoring. - Conduct price benchmarking and supply chain health tracking across accounts. - Collaborate with Product and Tech teams on requirement gathering, UAT, and rollout of new platform features. - Coordinate seller financials and revenue tracking in partnership with Finance team.

Led end-to-end planning and execution of high-budget performance marketing campaigns with clearly defined KPIs and ROI targets. Key Responsibilities: - Owned the Suthra Punjab project, a large-scale government-linked campaign, with full accountability for results, timelines, and team coordination. - Managed cross-functional teams, delegated responsibilities, and maintained operational rigor across all campaign workflows. - Applied data analytics and campaign insights to optimize spend allocation, improve conversion rates, and hit business targets.

Conducted in-depth academic research including topic selection, data analysis, and literature reviews applying statistical methods and analytical thinking to structured research problems.

Led full-scale e-commerce operations across multiple Amazon Seller Central accounts for nearly 3 years across Amazon US, UK, and UAE marketplaces. Key Responsibilities: - Managed multi-account Amazon operations ensuring accuracy, compliance, and timely delivery. - Led seller account growth strategies including listing optimization, order management, and catalog management. - Supervised and developed a team of operations and account executives, setting performance goals and optimizing output. - Served as primary client liaison, handled escalations, reviewed performance data, and delivered strategic recommendations. - Drove business planning and process improvement initiatives for long-term operational consistency.

Managed order fulfillment, inventory control, and backend operations to ensure service accuracy and speed. - Delegated daily operational tasks across the team and enforced quality standards. - Collaborated with cross-functional teams to streamline supply chain processes and reduce operational delays.