Ha, Nguyen Dinh Hoang

1. MOVE VN Technical Development and Enhancement o Liaise with regional and local IT team in technical development/ enhancement, including: MOVE app backlog/ user stories, sprint planning, execution, supervision the delivery of new features or enhancement o Lead the integration of MOVE VN with other Manulife’s key initiatives o Liaise with other MOVE team members, including Community Management, Partnership Development and Operation persons in charge… to propose solutions and actions to: - Improve UI/UX and app features for better, seamless customer experience - Build up holistic customer-facing mobile application - Develop communities and enhance customer engagement - Promote partners & maintain partnership ecosystem - Improve the effectiveness of BAU communications o Lead all local testing prior to each production deployment and new release o MOVE Data Analytics 2. MOVE VN Change Management and Operation o Supervise overall performance and operation of MOVE VN o Propose Change Plan and Communications to engage with employees, advisors and MOVE users/customers, supporting to the success of MOVE VN o Monitor and propose technical - operational solutions in order to improve the performance and KPI achievements of MOVE VN, including MOVE customer activation, lead generation, up-sell/cross-sell, NPS, community engagement/ active users and other sustainable growth KPIs… o Propose/revise and supervise the Standard Operation Procedures of MOVE VN. Follow up to get endorsement from senior management members and related stakeholders. o Support Project governance tasks (business case, statement of works, risk and compliance…) o Review (weekly and monthly) customer feedbacks, incident solving through hotline, email, social networks and other customer communication channels. o Update performance reports by monthly and by campaigns o Correct identified problems/issues related to daily MOVE operation.

-- Achievements: 1. Be a Project member of key digital innovation projects of Manulife such as: - Corporate website innovation - Digital Marketing Lead functionality in App for Agents/ Auto distribute leads to agent within 5-15 mins TAT since customer online registration - Completed IT Development (backend & front-end) for MOVE app and building dashboard to analyze App performance - Be a participant in UAT process for Auto-process & issue e-contract on e-commerce platform mostly within 24-working-hours TAT 2. Be a participant in Digital Acquisition activities to: - In 2019, team Vietnam is tracking at 85,453 digital leads and blowing 2019 ambition of 30,000 leads. Ramped up and introduced a Lead Management/Lead Distribution system based on filter call, SF CRM and salesperson management. Successful to increase digital sales from less than 30 policies/mo to around 400 non-ecommerce policies/month. - Help Manulife Vietnam to break Vietnam life insurance market, and among Manulife Asia sales record in term of ‘Digital product’: about 22,000 e-commerce policies after 9 months, or about 5,000 auto-issued e-contract within 2 weeks --Scope of works: - Support the Digital Manager and Marketing Executive with business analysis proposals and documentation requests. - Design user communication and process flows.     - Coordinate UAT efforts across projects and content generation, both text and designs, needed for each project.      - Coordinate UI/UX of subsequent versions of the product with the Project Manager, Branding and UI/UX team. - Follow up Business Requirements execution on Jira and other corporate project management tools. Analyze Share of voice through media channels and propose to the team with SEO/SEM plan to increase productivity and become high efficient which measured by no. of leads and CPC, CPL, conversion rate…

-- Achievements: Successful to present the Wilderness Foundation and the Forever Wild Rhino Protection Initiative in Vietnam and specifically those activities aimed at reducing the demand for rhino horn in Vietnam. --Scope of works: - Identify opportunities for activities related to Demand Reduction in Vietnam; - Maintain relationships with other conservation NGO’s and organizations in Vietnam; - Work with the Soul team to ensure effective implementation of demand reduction activities as identified and agreed to by the Wilderness Foundation and Soul teams; - Work with the Soul and Wilderness Foundation teams to develop demand reduction events in Vietnam; - Management of the relationship with the Rhino Youth Ambassadors and activities associated with this relationship.

Studying at Finance and Banking Faculty of Van Lang University, Ho Chi Minh City. Lead the role as a group leader – assign particular tasks to suitable person and connect all members to achieve the targets.