Guy Coleman

Helping families and businesses in Auckland slash their power bills and achieve energy independence with trusted, industry leading solar solutions.

My role encompassed looking after Canterbury’s major account Farmers Trading Company with 5 other accounts across sport specialists, online and ‘at ground’. Key responsibilities Customer relationship management Build long term, deep and meaningful relationships Mid - long term business planning Organize relevant presentations for external meetings Solution focused strategy to identify and resolve risk Engage and influence key customer stakeholders Budgets, targets and key performance indicators Maximize sales and profit potential Build strong propositions using ‘good, better, best’ strategy Utilizing win / win category negotiation Trading term negotiation including rebate structures Achievements - Sales growth of 18% (2018) and 22% (2019) - Successfully reduced overall back end costs by >6% Marketing strategy and promotional planning Develop and implement promotional programs for key customers Identify tactical opportunities to drive incremental growth Optimize trade spend to maximize return on investment Ensure brand consistency and messaging to the consumer Managing digital content for customers Achievements - Successful roll out of store in store project across 40% of locations creating incremental sales growth of 10% (1st year) Sales analysis Strong sell in and sell through data analysis to help sales and profit targets Stock forecasting Identifying strongest growth opportunities by customer Understand and utilize strong consumer insights to achieve targets Ensuring right product, right place at the right time Achievements - Wider product ranging by 24% assisting sales growth - No.1 brand in category 2019 - 20 (sales and size) Internal reporting and communication Engage key internal stakeholders in management Monitor, measure, and reporting key performance indicators Regular internal communication on initiatives & strategy

Key responsibilities: Account Management responsibilities Build strong meaningful relationships Monthly/Yearly budgeted sales and profit achievement Management of 250+ accounts Understand different business operations Regular ‘call cycle’ planning and runs Be ‘The Face of the Brand’ in all respects Identifying New Business opportunities ensuring improved revenue and profit Customer Strategic Business Planning Sales Budgeting Segmented range plans within region Marketing calendar builds by customer Bespoke Marketing Creatives to drive sales Build and Implement bespoke Customer Incentive programs Product content management for customer website support Product launching for all new ranges Develop and execute Staff Training and education Regular Internal and External reporting functions

My role was to drive incremental sales for both licensed and branded products with Canterbury’s existing B2B customers while identifying and acquiring new business opportunities. Key responsibilities included: B2B Sales with existing customer network Driving sales to all co-sponsors of CCC Licensed Properties High Level Communications with key C-Suite level customers Negotiate and Influence customer stakeholders Identify, acquire and develop key long-term strategic partnerships Leveraging licensed sales to build incremental CCC branded sales - Ex-stock Core and Seasonal products - Customized Team Wear products Established as the Product and Range expert for B2B Corporate customers Sales Event planning and execution Supporting customer events and sponsorship's New Business Development Identify and develop strategic relationships with potential partners Establishing on-going client relationships identifying and resolving potential risk areas Motivated Lead conversion Pitch and Presentation providing a complete ‘customer-centric’ solution Actively drive tender processes and quotation submissions Bespoke Range Strategy Analyse and understand the business requirements to deliver the right product and propositions Work with Product & Account Teams to ensure channel specific requirements, insights and opportunities are met Building and Sell-in of bespoke company uniform ranges Supply detailed forecasting and coordinate supply chain for customers Strong understanding of competitor landscape and act according to competitor movements

My role encompassed looking after Sony’s largest category involving Product Management and Marketing functions. Key responsibilities: Full Market Analysis to reach potential sales performance including • Market size data • Brand share data • Segment size drill downs • Evaluate ‘price position’ strategies • In-depth monthly internal reporting, regional and global Annual budgets and Product Life Cycle Forecasts Strategy • To achieve overall Sales and Profit targets • Quantity-wise & Value-wise • Profit margin by model • ‘Days supply’ targets • Aged stock management Marketing responsibilities • Customer co-operative planning both ‘Above the Line’ and ‘Below the Line’ • Promotional Calendar planning • Digital Content and Product Detail management for online • Maintain and update company marketing material and sales collateral • Serve as the “go-to” person for product features and value proposition to all functions • Guide, inform, train and motivate sales teams Range Build Strategy Liaising with suppliers to develop and launch new products Generating innovation ideas based on customers feedback Identify product opportunities, market trends and key insights to make recommendations Evaluate and report on the market, future technology trends and competitor horizon. Understand new technology and develop sell in strategy with supporting data Prepare and communicate the strategy with internal groups as well as with key channel partners Collaborate with HQ, Marketing and PR to develop and lead ‘Go to Market’ strategy and execute launch of the product range

My role was to manage all National accounts, including Repco Autoparts and Supercheap Auto and major Audio specialists. Key responsibilities included: Setting Budgets with major customers including Sales targets: Quarterly, Half yearly, Annual Customer budget forecasting with monthly analysis Maintaining tracking reports by customer National call cycle planning and representative duties Forming deep long-term customer relationships Win / Win Trade Term Negations Marketing responsibilities as above and including Co-operative funding support Long Term Incentives Marketing support Promotional Calendar building, Internal and External Nationwide training program for major customers Event Management Organizing and planning promotional events Sponsorship's Supporting customer events

Key responsibilities Branch key performance targets Sales and profit target achievement Minimizing expenditure while maximizing business output Setting, planning and driving store sales and profit targets Supporting key department heads to achieve their key performance indicators Sales, profit and stock and staff Supporting the correct product ranging and placement in store Achieving high performing levels of customer service as measured monthly Optimizing stock levels to reach and exceed sales targets Staff management and team leadership Leading and supporting a high performing team, up to 12 full-time and 40 part-time staff Achieving and maintaining ‘best-in-class’ customer service levels and ethics to lead my team Lead the recruitment process, new hire onboarding Shift organization and staff timetables Support staff succession planning for continuous improvement Payroll, PAYE uploading and calculation and employee leave administration Managing day-to-day operations of my team ensuring delivery of a customer focused service Coaching, mentoring and identifying development needs of my team members Providing technical assistance and training to my team and stakeholders Managing store operational processes Driving all company in store promotional collateral Assisting in audit preparation, attending audits as required Lead the stock take process Maintain consistent Health and Safety levels in store at all times Monthly reporting internally to key stakeholders Operations Manager, General Manager, Directors