Gustavo Pitta

Analista de marketing sênior @ MBRF

About

Young professional interested in marketing, product, strategy, branding and communication. I've worked in the textile industry in São Paulo and in the costume department of the Disney parks in Orlando. Looking to expand my skills, I started my second degree in Marketing, being selected to receive an academic merit scholarship from USP and attended an exchange semester at UTCC - Bangkok/Thailand, with courses focused on international marketing, negotiation and supply chain. Throughout my degree I was an intern at BRF, marketing seasonal products and at JDE with coffee capsules and the L'OR masterbrand management. In 2024 I returned to BRF for a new challenge as a Marketing Analyst in Cold Cuts.

Country

Brazil

City

São Paulo

Industry

Marketing & Advertising

Skill

Relações públicas, Comunicação oral, Briefing, Rollout de novos produtos, Execução de estratégia, Desenvolvimento de campanha, Ciclo de vida de produto, Campanhas publicitárias, Ferramentas de mídia, Aprendizagem contínua, Comunicação interpessoal, Lançamento de produtos, Resolução de problemas, Questionários de pesquisas, Planejamento de vendas, Oportunidades de mercado, Linhas de produtos, Relatórios financeiros corporativos, Pesquisa de mercado, Relacionamentos interpessoais

Experience

Analista de marketing sênior

MBRF

2025-12 - Present · 10 mos

São Paulo, Brasil

Analista de Marketing Pleno

MBRF

2025-4 - 2025-12 · 9 mos

São Paulo, Brasil

Analista de Marketing Jr.

MBRF

2024-6 - 2025-4 · 11 mos

São Paulo, Brasil

Marketing Intern

JDE Peet's

2023-8 - 2024-2 · 7 mos

São Paulo, Brasil

Capsule portfolio management for the L'OR, Pilão and Illy brands. Masterbrand management of the L'OR brand. Helping with communication and product innovation activities.

Product (Category) Marketing Intern

MBRF

2021-10 - 2022-10 · 1 yr 1 mo

São Paulo, SP, Brasil

Seasonal products portfolio management to brazilian leader brands Perdigão and Sadia. Christmas campaign planning activities, product manufacturing follow up through the year, marketing strategy development to each product, with sales channel and zone specificities. Product innovation projects follow up. Analyzing internal and external sales reports.

Customer Experience Analyst

Repassa

2020-1 - 2021-6 · 1 yr 6 mos

São Paulo

Customer service during the buying process and after-sales services. Problem resolutions related to customer experience on the e-commerce website. KPI analysis to design new customer experience solutions. Applying Net Promoter Score methodology to customers. Customer relationship management on Instagram, Facebook and Reclame Aqui.

Cast Member

Walt Disney World

2018-11 - 2019-2 · 4 mos

Orlando, Florida, USA

Building presets of costumes to performances, helping in performers dressing up and costume fitting, sorting costume items and helping in laundry processes. Also responsible for customer service in Magic Kingdom and Epcot theme parks on Holidays.