Luvlynn Lee
Vice President of Sales @ Radware
About
Transformational Go-To-Market Executive with experience scaling global enterprise SaaS and technology organizations. Proven success driving revenue growth, leading successful exits, and transforming GTM models across SaaS, PaaS, and enterprise software. Expert in aligning cross-functional teams to deliver growth, market expansion, and customer retention. Recognized for building high-performing teams and delivering measurable business impact at scale.
United States
San Antonio
Information Technology & Services
Customer Success, Sales Leadership, Revenue Operations and Forecasting, Business Transformation, Sales Operations, Go-to-market Strategy, Software as a Service (SaaS), Sales Process, Managed Services, Solution Selling, Sales Enablement, Virtualization, Data Center, Business Development, IT Strategy, Professional Services, Disaster Recovery, Lead Generation, Storage, Channel Partners
Experience

Chief Revenue Officer
Led revenue and growth strategy, ensuring alignment with company objectives. Improved sales performance and retention by building a strategically “fit for purpose” operating model. Drove GTM transformation spanning sales, solution engineering, customer success, partnerships, and services culminating in acquisition by Harness.

Vice President, Sales & Customer Success
ThousandEyes (Acquired by Cisco)
Austin, Texas Area
Oversaw global sales development, commercial sales, and customer success to drive new logo velocity and expansion. Responsible for optimizing marketing-to-sales funnel, customer engagement, and retention. Boosted new logo velocity, optimized marketing funnel and fostered a strategic approach to expansion and retention - Increased commercial contribution with 170% YoY bookings growth and rep productivity - Improved funnel performance: 8%+ MQL conversion, and 19%+ SQL-to-opportunity - Architected an engagement framework driving 32% growth within the customer base and 92% retention

Vice President, GTM Operations and Renewals
Directed go-to-market operations globally including planning, reporting, quota setting and management, sales policy governance, headcount management, and sales compensation design and implementation. Transformed revenue model from perpetual to subscription, boosting company valuation - Rearchitected CRM and CPQ infrastructure to resolve gaps and enable salesforce productivity - Aligned sales and customer success motions with SaaS growth strategy - Enhanced functional telemetry and established board level metrics to drive desired outcomes

Director, Sales Strstegy & Business Operations
San Antonio, Texas Area
Orchestrated design and implementation of Go-To-Market strategy for Managed Services on Google Cloud Platform. Established board level metrics and KPIs to ensure targets aligned with business priorities and revenue goals. Cross functional responsibility including sales, account management, solution engineers and GTM operations. - Generated $22M run rate in year one, earning Global Partner of the Year - Negotiated first-ever MSP with Google Cloud and accelerated growth to become most profitable public cloud offering

Director, Inside Sales
Assembled high functioning inside sales capabilities to support all segments across North America. Accelerated revenue growth and increased new logo productivity. Deployed sustainable, scalable organizational framework to support businesses goals and objectives.

Chief of Staff to the VP of Global Go-To-Market Operations
Drove successful execution of go-to-market strategy and priorities including process, planning, compliance, compensation, and business management. Developed ongoing organizational structure, goals, incentives, and performance metrics for organization in collaboration with Senior leaders. Prepared and facilitated “critical path” meetings ensuring objectives met. Ensured cross-functional alignment while mitigating misalignment as appropriate, identifying issues proactively. Managed communication efforts on behalf of the organization.

Director, Business Management & Sales Excellence
Directly supported the sales organization by overseeing day-to-day operations, enabling predictable business results and outcomes. Built consistent business management practices enabling execution excellence. Championed enablement efforts by identifying core competencies and equipped sales with necessary aids and bill of materials to perform role effectively. Oversaw forecasting process and cadence to ensure accuracy and predictability - Implemented and facilitated pipeline and deal management methodology improving coverage and visibility - Participated in go-to-market planning processes and facilitated execution of organizational plans - Authored board level reporting and insights allowing the business to identify and mitigate risk
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