Guillaume MESLY d'ARLOZ

The only shoes you need, no matter where your journey takes you. That's MEEKO's promise. Our sneakers blend technical outdoor features with trendy style of your favorite everyday kicks, for maximum versatility and durability. MEEKO shoes will follow you everyday, everywhere, and for a long time. In addition to being all-terrain and sturdy, MEEKO sneakers are designed with the greater respect for people and nature. We only use 100% vegan, biobased and/or recycled materials, and select the best factories (whether in Europe or Asia) to ensure the highest social standards and products' quality. Welcome to our world of boundless adventures ! #DoMoreWithLess @meeko_shoes https://meeko.store

Diatly supports high potential brands in building and setting lasting and profitable distribution strategy on marketplaces. For Diatly, the goal is not only to broadcast your online catalogue but to increase the sales volume for the brand. We offer tailored solution and strategic support to help our clients optimizing their business on this chanel. For more information, please contact me at: g.meslydarloz@diatly.com www.diatly.com

- Sales development (traffic, renown, customer loyalty) - Web marketing strategy (referencing SEO & SEM) - KPI’s analysis and reporting - CRM - Stock management and contact with suppliers www.sportsystem.fr

Inspired by a semester in Seoul, I founded PLUGGEE and its original products for smartphone. This entrepreneurial journey was one of the most enlightening experience on both personnal and professional side. Among the various responsabilities inherent to a start-up, I was mainly in charge of: - Product Management: I oversaw Pluggee products success over their entire lifecycle, from design to retail - Product Marketing: I focused on that part of the overall function of Product Mgt to adapt our products to a very specific French market - Web Marketing: I was running our retail website (with an emphasis on referencing) and our different digital platforms - Business Management & Development: I managed the different steps in the Licensing agreement with the French Football Team and Hello-Kitty (presentation, contract negotiation, products approval, royalties...)

- Assist the Global Manager in the asset recruitment strategy, scouting, and signing talent to ASICS international - Be a creative force for activations and programs that add value to the current and future partnerships - Drawing up athlete's contracts in line with Global budget - Support on main events and hospitality - Analysis and consistent plan to improve grassroots promotion at retail with an emphasis on French territory - Products forecasts for next year

- Managed group of 52 French female players during 24 French tournaments - Administration of a non-profit association helping French pro players who don’t play on the main tours (ATP or WTA) - Public relations during the French Open and BNP Paribas Master - Relations with financial partners (individual sponsor, Babolat, Zsport) - Management of players ahead, during and after tournaments (schedule, financial guarantees, sponsors activations)

- Canvassed VIP clients from club partners for the ticket office & guided them during the event - Part of the development of a green and sustainable tournament - Digital activation ahead of the event