Glory Divine Yougang Tahon

● Boosted data integrity by deduplicating 2,000+ CRM records in RingLead and enriching Salesforce and HubSpot data, delivering clean, accurate information for effective marketing. ● Performed competitive analysis alongside paid and organic content audits; delivered insights via graphs and Powerpoint presentations to identify strengths and gaps, shaping future content strategy. ● Analyzed and presented ROI of demand generation activities, guiding budget decisions for the following year. ● Assigned tasks, managed deadlines, and coordinated team communication via Asana to implement 25+ partner events in Q3 and Q4, ensuring projects stayed on schedule and met objectives.

● Supervised a team of 6 summer interns, assigning tasks via Trello and driving applications for $700,000+ in grant funding. ● Created a strategic content calendar and KPI system, boosting social media engagement by 100% ● Created and optimized monthly email newsletters, boosting open rates by 40% and click-through rates by 12% ● Grew marketing contacts by 700%, driving fundraising growth and securing multi-year grants. ● Collaborated with printing, design, and content teams to create branding materials.

● Co-designed and developed a 15-page WordPress website with a teammate, driving 3,000+ visitors per month ● Analyzed cross-device user metrics to drive design changes, boosting website engagement by 30%. ● Increased website SEO health by 14% by analyzing and correcting website content with Screaming Frog ● Grew online donations revenue by 70% QoQ by implementing a seamless donation system on the website

● Co-developed an 8-page CRM site and led testing to ensure functionality and satisfaction for 3,000+ campus users ● Facilitated stakeholder meetings to gather app requirements, enhancing clarity and development efficiency. ● Organized stakeholder feedback in a detailed spreadsheet, streamlining project tracking..

● Reduced by 70% incoming support calls and tickets on a high-demand topic by creating a detailed help article ● Enhanced and updated help documentation for campus Workday functions, supporting 2,700+ users and improving user experience by 20%. ● Evaluated 100+ help articles for screenshot effectiveness, making adjustments that improved efficacy by 15%

As a Library Operations Assistant at Nielson Library, Smith College, I was responsible for supporting the smooth functioning of library operations. My primary duties included managing circulation desk services, overseeing book checkouts and returns, and assisting patrons with inquiries and research needs. In addition to these core responsibilities, I was also involved in various projects related to collection development, preservation, and outreach. This included organizing and shelving books, processing new acquisitions, and collaborating with library staff to create and implement outreach initiatives to engage and support students. Through my work at Nielson Library, I gained valuable skills in customer service, organization, and teamwork. I also developed a deep appreciation for the vital role that libraries play in promoting intellectual growth and fostering a sense of community among students and scholars. It was an honor to be part of the Nielson Library team and contribute to its mission of providing outstanding library services to the Smith College community.

During my time as a Content Creator Intern, I had the opportunity to gain hands-on experience in a variety of areas. One of my primary responsibilities was analyzing, collecting, structuring, and storing data for more than 400 schools worldwide. This experience allowed me to develop my skills in data analysis, organization, and attention to detail. In addition to my work with data, I also had the chance to work on video editing projects. I edited and reviewed videos, and I even had the opportunity to mentor other interns in video editing. This role helped me hone my skills in communication, leadership, and creative problem-solving. Another aspect of my internship involved conducting interviews. I was responsible for organizing and conducting interviews, as well as assisting interviewers and writing reports of each session. This experience helped me develop my skills in project management, time management, and collaboration. Finally, I recorded my story to influence and empower high school students in the college application process. This project allowed me to develop my skills in public speaking, storytelling, and content creation. Overall, my experience as a Data Analyst and Content Creator Intern was incredibly rewarding, and I am excited to bring the skills I learned to my next opportunity.

As the Content Manager for the Misongi College Access Program, I played a critical role in promoting the program's mission of providing access to higher education for underrepresented communities. During my tenure, I reviewed and designed content to advertise the program on social media platforms, ensuring that the message was compelling and aligned with the program's objectives. In addition, I edited and reviewed flyers, ensuring that they were visually appealing and easy to understand. To stay ahead of the competition, I analyzed and implemented new strategies to ensure the program's social presence remained strong. This included exploring new channels and platforms to engage with prospective students and their families, as well as evaluating the effectiveness of our existing outreach efforts. As a team leader, I led and managed a team of 5 people, providing guidance and support to ensure that everyone was aligned with our mission and objectives. Through regular check-ins and open communication, I was able to foster a positive and collaborative work environment that enabled us to achieve our goals. Overall, my time at the Misongi College Access Program was a rewarding experience that allowed me to make a meaningful impact on the lives of underrepresented students in our community.

As a Physics and Chemistry Teacher and Student Counselor, I lectured physics, chemistry, and technical drawing to a class of 36 students, providing them with the knowledge and skills needed to succeed in their academic pursuits. I also designed school report card templates and produced report cards for all students in the school three times a term. In addition to my teaching responsibilities, I founded and managed the physics, chemistry, and mathematics club, where I coached, tutored, and assisted students in their academic pursuits. I provided one-on-one guidance and mentoring to help students achieve their academic goals. As a student counselor, I also counseled and oriented students in their personal and academic lives. I provided guidance and support to help students navigate challenges and make informed decisions about their future. Through my work, I helped to foster a supportive and inclusive learning environment that empowered students to succeed.