Glennis Chan

Own makeup portfolio, and total brand full-funnel media, social, and e-commerce. Manage 1 direct report.

Led integrated marketing campaigns across media, influencers, services and O+O retail-tainment activations, aligned with the "Make Up, Wake Up" post-pandemic brand direction 2025 Category Owner of Face and Eye Makeup - Turned around foundation business by launching hero product, Unlimited Foundation 2.0, delivering +41% YoY sales and record high penetration for Face Makeup customers to the brand with -43% less digital spend 2022-2024 Category Owner of Color Makeup (Eye, Lip, and Collections) - Drove record sales and 134% YoY growth for the new lip hero product, Kinu Glow, exceeding targets by 22% - Elevated the brand as a leading makeup brand that leads the trend through trend-focused, creative social media and influencer strategies and content - Launched and accelerated professional instore services (Makeup Classes & Brow Service) generating 10% YoY growth and enhancing customer loyalty through CRM activations - Led retail-tainment and omnichannel experiences for the "City Mart" pop-up event

- Rotated across brands in luxury and mass divisions, with diverse roles in Key Account Management at L'Oréal Paris, Trade Marketing and Product Marketing at Maybelline, Biotherm and Valentino Beauty - Managed the Hair category for Mannings channel, achieving 22% YoY growth through account planning and category promotions with buyer from Mannings

- Presented a super app to C-suite, integrating 10+ brands including Mannings, Wellcome, and Mandarin Oriental to enhance customer digital experience and CRM data collection within the ecosystem - Presented a proposal to CEO of Jardine Restaurant Group focusing on product innovations and digital marketing to recruit Gen Z customers in the post-COVID landscape - Proposed business transformation at Gammon Construction, recommending AI, IoT, and Big Data for digital innovation

Relationship Management

Investment and Insurance Propositions