Giulia Bozeglav

- Led RTW range planning and collection development from concept to launch, ensuring strong commercial alignment with design and product teams. - Defined pricing strategies and negotiated target costs to meet margin and market positioning objectives. - Forecasted sales, monitored seasonal performance, and implemented actions to optimize underperforming categories. - Managed global retail buying across all regions, ensuring the right product mix aligned with seasonal mood and trends. - Oversaw OTB strategy, ensuring seasonal relevance and strong sell-through across regions. - Traveled regularly for production oversight, partner meetings, and market visits in Italy and Milan. - Recruited, trained, and managed junior team members

- Pricing Strategy and Collection Planning: seasonal collection briefs and range plans for all product categories, aligning them with market needs, trends, and the brand's strategic vision. - Market Research and Benchmarking: market research and benchmark analysis to identify strategic product initiatives, enhance competitive positioning, and support seasonal special capsule launches. - Collection Development Monitoring: daily coordination with product and design teams to ensure alignment with merchandising and pricing strategies, holding regular review meetings to track progress and make necessary adjustments. - E-commerce and Retail Buying Support: Guide e-commerce and retail buying to align with iconic seasonal products, best performers, and carryover items, based on sales performance analysis and market trends. - Sales Performance Analysis and Strategic Proposals: Review and analyze collection sell-in and sell-out performance by channel with commercial and management teams, proposing strategic actions to enhance future offerings and optimize pricing strategies.

- Collections management in terms of margin & pricing, quantities, categories assortment according to the general strategy - Sales Campaign Management and meeting with buyers (conduct analysis to guide the selection, support the selection of the new collection, develop briefing presentation) - Sales campaigns monitoring and managing - Support the team for the preparation of the Collection Plan; - Prepare informative product presentations to trade and manage special request from top clients - Product/market research and competitor analysis

• Sviluppo di analisi sui venduti per pianificare produzioni ad hoc destinate alla vendita off-price. • Gestione e pianificazione delle campagne vendite dedicate ai key client off-price. • Analisi di fattibilità e marginalità dei progetti speciali dedicati a clienti specifici (confronto con merchandising, produzione, acquisti, logistica) • Analisi delle giacenze e sviluppo di proposte mirate a ottimizzare le vendite garantendo la miglior marginalità derivante dallo smaltimento dei leftover. • Supporto e collaborazione con il controllo di gestione per la definizione di budget annuali e mensili. • Presentazione ai clienti delle capsule collection o di proposte di leftover, vendita e negoziazione. • Attività di customer service post vendita.

• Responsabile della gestione del negozio, del personale, dell'assortimento della merce e del servizio clienti. • Sviluppo e formazione del personale di vendita. • Collaborazione con District Manager e Visual per monitorare l'andamento dello store e definire gli obiettivi settimanali/mensili.