Gineyda C

Gineyda C

Artist Marketing Manager @ UnitedMasters

About

As a Latina, I bring a unique blend of cultural insight, creativity, and strategic expertise to the table. With a passion for marketing and music, I specialize in artist discovery, building impactful partnerships, and helping creatives amplify their stories on a global scale. I am committed to bridging the gap between Latin culture and the world in ways that resonate with diverse audiences.

Country

United States

City

Miami

Industry

Music

Skill

AI proficiency, Project Management, Entertainment Industry, music negotiation, Department Management, Bilingual Communications, Social Media Marketing, Digital Curation, A&R Administration, Music Industry, Market Planning, Social Media, Strategy, Styling, Event Planning, Spanish, Marketing Strategy, Creative Strategy

Experience

UnitedMasters

Artist Marketing Manager

UnitedMasters

LinkedIn
2025-10 - Present · 1 yr

South Florida

Audiomack

Director, Marketing & Latin Strategy

Audiomack

LinkedIn
2023-6 - 2025-10 · 2 yrs 5 mos

Miami, Florida, United States

Identify And Execute Strategic Relationships (E.G. Artists, Labels, Publicists, Etc.) Focused On Growing The Catalog Of High-quality Latin Genre Content Available On Audiomack Create Marketing Proposals/Opportunity Analyses And Establish Key Deliverables As Well As Alignment With Overall Platform Goals Work With Product/Operations Team To Implement Product-related Improvements And New Features Geared Toward Spanish-speaking Users And Markets Set Growth Targets, Track Progress And Evaluate Efficacy Of Growth Strategies While Working With Analytics/Product Team To Gather Required Data Necessary To Complete These Assessments Create Market Plans And Local Content Strategy For Priority Latin American Markets (Including PR, DR, MX, BR, CO, And So On); Identify Local Curators To Hire In These Markets And Establish Core Deliverables From These Curators For Use In Evaluating Their Performance And Contributions Toward Market Strategies Create And Manage Event Planning Process For Audiomack’s Presence At Key Latin Genre Functions, Including Festivals, Conventions, Awards Ceremonies, And Other Events (Including Proposals Encompassing Required Budget, Bene- Fits Audiomack/Strategic Value, And Assessment Report Post-event To Be Provided To Executive Team) Create and implement strategic social media campaigns and content that highlight company and partners

Audiomack

Manager, Marketing and Latin Music Strategy

Audiomack

LinkedIn
2022-11 - 2025-10 · 3 yrs

Miami, Florida, United States

Create and execute marketing strategies, manage on-platform curation strategy and marketing, create marketing plans and campaigns for Priority markets, design and execute Audiomack Latin social media, manage latin department.

Audiomack

Coordinator of Marketing & Latin Music

Audiomack

LinkedIn
2020-8 - 2025-10 · 5 yrs 3 mos

Florida, United States

Responsible for Social Media Campaigns and Initiatives, Focused on growing all social media of Audiomack Latin, Curation of Playlists on App, Assisting Director of Marketing & Latin Strategy with his initiatives. - Building and maintaining the social media (@audiomacklatin) across all platforms - Create, manage and/or assist in the event planning & execution for Audiomack's presence at functions, including festivals, conventions, awards ceremonies, and other events - Design and execute Audiomack Latin social media & YouTube strategy - Assisting Director of Marketing & Latin Strategy with his initiatives and establishing relationships with (artists, managers, publicists, etc.) - Creating original content with Audiomack and assisting on planning and executing the marketing plan for such content. - Assist in setting growth targets, track progress and evaluate efficacy of growth strategies while working with the Director of Marketing & Latin Strategy and the analytics/product team to gather required data necessary to complete these assessments.

Audiomack

Podcast Host

Audiomack

LinkedIn
2020-11 - 2025-10 · 5 yrs

'Otro Nivel Podcast' Co-host presented by Audiomack Latin

Creative Producer & Image Consultant

2019-4 - 2025-10 · 6 yrs 7 mos

Miami, Florida, United States

Creative producer responsible for music videos, photoshoots, and award shows creative direction and styling. Work closely with producers, celebrities, and models to coordinate visuals. Create and manage process for creative development by partnering with internal and external parties. Develop and implement communication processes to increase productivity, communication, and collaboration.

Embry-Riddle Aeronautical University

Purchasing Agent

Embry-Riddle Aeronautical University

LinkedIn
2014-9 - 2018-8 · 4 yrs

Daytona Beach, Florida, United States

Provide visual directions to management and other departments. - Collaborate with various internal teams and external vendors to create product selection. - Maintained and updated department website. - Review and edit various contracts from a diverse range of vendors. - Maintained industry knowledge: researched and explored marketplace and category trends. - Create reports using a range of Customer Relationship Management (CMR) analytical software. - Process purchase orders through Oracle. - Monitored receipt flow, operations, and concerns. - Assist with the development and implantation of administrative and analytical projects.

Education

Florida International University

Florida International University

LinkedIn

Arts, Entertainment, and Media Management

2015-9 - 2017-8 · 2 yrs
Northern Essex Community College

Northern Essex Community College

LinkedIn

Mass Communication/Media Studies

2009-9 - 2012-5 · 2 yrs 9 mos

Gineyda C's Contact Information

Email

******@***.com

Phone

(**) *** ****

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