gina pollock

* National responsibility for running the business development department * Developed innovative concepts for new marketing initiatives to further develop the brand of the firm * Executed client satisfaction program to ensure proper level of client service is being met * Created prospect briefing reports for new business opportunities * Selected, promoted, and assessed ROI on sponsorships, events, and conferences to increase visibility and brand awareness * Liaised with communications team and attorneys to coordinate all media interactions, including press releases, ad campaigns, and interviews * Oversaw and mentored five subordinates nationally

* Developed strategic concepts for new marketing initiatives to further develop the brand of the firm * Project leader on client relationship teams for cross-selling initiatives across practice areas * Submit quarterly to publications for League Table credit to increase firm ranking by 850% * Oversaw and coached six subordinates globally

* Submitted quarterly to financial publications for League Table credit to increase firm ranking by 114% * Organized all sponsorships for networking events and conferences, including marketing the event internally and externally, preparing promotional materials, and assisting attorneys with speeches and presentations * Developed and responded to RFPs, pitches, and presentations, including researching and defining client lists and experience

* Coordinated all sponsorships, seminars, and conferences for attorneys to attend and/or speak * Project Leader for the Energy Task Force as well as the Asia Pacific Task Force to identify new business opportunities

* Annual Investment Banking Division Conference - 1,700 Goldman Sachs attendees worldwide * Created intranet web page for the registration and details of the conference * Worked in conjunction with in-house vendors to develop promotional merchandise * Summer MBA Program * Organized all social events, including Broadway shows, dinners, sporting events, and golf outings * Designed promotional event invitations, working with graphics department * Developed budget for approval within guidelines and negotiated contracts and menus with outside vendors

* Worked with attorneys to develop and write responses to RFPs, pitches and proposals * Drafted prospect briefing reports and research for new business opportunities * Organized sponsorships for networking events and conferences, including marketing internally and externally, preparing promotional materials and assisting attorneys with speeches and presentations * Submitted quarterly to financial publications for League Table credit to increase firm ranking * Created tombstone ads and press releases for corporate transactions to raise the profile of the corporate practice * Liaised with attorneys and external PR agency to coordinate all media interactions, including partner announcements and attorney-authored articles

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