Gillian Hakim
Ad Operations Specialist @ Madrivo
About
I am a recent graduate student at the University of Oregon with a Business Major concentrating in Marketing and a Minor in Economics. I am a self-motivated and hardworking individual and am interested in working in digital marketing or product marketing.
United States
Portland
Marketing & Advertising
Digital Marketing, Troubleshooting, Project Management, Leadspedia, Customer Service, Microsoft Office, Microsoft Excel, Microsoft Word, Microsoft PowerPoint, HubSpot, Everflow, Airtable, Sales, Account Management
Experience

Ad Operations Specialist
• Own pixel and tracking implementation across platforms (e.g., Everflow, Leadspedia, Ringba), serving as a key point of contact for resolution of attribution issues; • Troubleshoot and resolve discrepancies in click and conversion data between platforms, collaborating with both internal teams and external partners; • Oversee buyer integration and test call processes for campaigns; manage updates and routing changes in Leadspedia/Ringba; Manage creative asset coordination and creation for campaigns, ensuring all requirements are completed accurately and on time; • Facilitate communication with all advertising partners, verifying compliance and performance standards are being met; • Create and validate monthly commission reports for Madrivo-owned properties; • Participate in cross-functional projects, helping to execute operational initiatives and drive internal process improvement;

Client Success Associate
- Pay-Per-Call Quality Control: Regularly review and assess the quality of pay-per-call campaigns, ensuring they meet predefined quality and compliance standards. - Compliance Creative Process: Oversee the creative process for compliance materials, ensuring all content is in line with regulatory requirements and brand guidelines. - Client Success Management: Act as a primary point of contact for clients, addressing their needs and concerns, and ensuring their satisfaction and success with the company's services. - Approval Follow-Ups: Diligently follow up on pending approvals for creatives and campaigns, ensuring timely progression and launch. - Brand Guidelines Review: Regularly review marketing materials and campaign creatives to ensure consistency and alignment with brand voice and guidelines. - Collaboration: Work closely with sales, marketing, and creative teams to facilitate seamless campaign execution and optimization - Re-engaging advertisers - Managing consumer privacy requests -Monitoring and reviewing various online marketing methods offered by Madrivo’s Affiliates and Partners - Ensuring third parties comply with Madrivo's policies and procedures

Kiosk and BTC Lab Assistant
Eugene, Oregon, United States
- Implemented a customer-centric approach by approaching all interactions with guests in a friendly and service-oriented manner, contributing to the improved overall guest experience - Assisted guests by providing directions around the building, answering inquiries, recommending local points of interest, and effectively showcasing a commitment to customer satisfaction. - Managed a multi-line phone system to respond to inquiries and transfer calls to the correct departments and personnel, ensuring seamless customer service.

Server
Portland, Oregon, United States
- Executed effective stock management procedures before shifts, ensuring smooth lunch or dinner service, and contributing to a positive dining experience. - Utilized in-depth menu knowledge to guide guests, enhancing their dining experience and showcasing product expertise. - Demonstrated efficiency and professionalism during busy periods, fostering a positive atmosphere for guests to enjoy a high-quality dining experience. - Maintained accurate registers through precise billing, payment processing, and cash management practices.

Production Manager
Hillsboro, Oregon, United States
- Trained new hires through job shadowing and mentorship, ensuring team members were well-versed in company processes, and contributing to overall productivity. - Implemented efficient routines and checklists to eliminate food waste, demonstrating resource management skills and commitment to sustainability. - Undertook kitchen duties and provided exceptional customer service, contributing to a positive customer experience. - Recognized as Employee of the Month for dedication to productivity during peak hours by willingly taking on additional shifts.
Gillian Hakim's Contact Information
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