gillian losh

director

About

Communications expert experienced in strategic outreach and public relations, including franchising, nonprofit and internal corporate communications. A dynamic writer and communicator with demonstrated skills in crisis communication, content marketing creation, strategic planning, social media strategy and integrated campaign support.

Country

united states

City

deerfield

Industry

public relations and communications

Skill

ap style, journalism, editing, strategic communications, news writing, blogging, social media, copy editing, indesign, microsoft office, victim services, press releases, strategic planning, employee engagement, crisis intervention, media relations, public speaking, communication, social media marketing, event planning, leadership, content marketing, nonprofit consulting, grassroots fundraising, fundraising campaign management, client relations, newsletters, marketing, crisis communications

Experience

director

mindseye research group

director

all points pr

2017-1 - Present · 9 yrs 9 mos

* Manages integrated team encompassing content marketing, media relations and social media across 12 accounts. * Creates digital content and email marketing strategies to drive franchise lead generation using SEO and SEM. * Writes content across array of platforms and topics, including print bylines, blog posts, email marketing pieces, press releases and social media ad copy and content for Facebook, Twitter, LinkedIn and Instagram. * Responsible for meeting and exceeding client expectations, objectives and goals on a short- and long-term basis.

outreach coordinator | victim services' provider

my sisters' place

2015-9 - 2016-11 · 1 yr 3 mos

* · Spearheaded a clear, effective messaging campaign across all communications platforms to better highlight the organization’s mission and philosophy. * · Created the organization’s first-ever 18-month strategic outreach and communications plan. * · Wrote all online copy for the newly launched organization website, as well as all social media content, flyers, press releases, and other materials that consistently helped the organization reach and surpass outreach goals. * · Completed 80+ hours of training in victim advocacy, crisis intervention, and sexual assault response.

hometown news coordinator

university of wisconsin communications

2010-12 - 2011-12 · 1 yr 1 mo

· Created press releases for local media contacts about university events and student awards

communications and engagement specialist

nielsen

2012-7 - 2014-9 · 2 yrs 3 mos

* · Accelerated employee engagement through creative, attention-grabbing strategic internal marketing. * · Built a comprehensive online training package that efficiently explained the department’s functions, roles, and how an associate fits into the company network. * · Wrote articles and infographics for internal newsletters that drove company-wide traffic and readership. * · Created a dynamic intranet landing page that enhanced how the larger department communicated.

social media specialist intern

ywca scotland - the young women's movement

2013-9 - 2014-7 · 11 mos

* · Launched the organization’s first social media-based communications strategy. * · Produced a new format for presenting at the Annual General Meeting (AGM) that became the current standard. * · Wrote all copy for the 2013/2014 AGM report, newsletter, and presentation.

marketing and development intern

dai

2011-8 - 2011-12 · 5 mos

Developed and executed strategies to raise awareness of DAIS in the Madison community. - Created press kits and releases to publicize the DAIS capital campaign for a new facility.

associate state news editor, senior news reporter

the badger herald

2010-1 - 2011-12 · 2 yrs

* · Managed 10 reporters by assigning daily stories and coordinating coverage. * · Edited all state news articles for content and style. * · Produced in-depth investigative articles on state, national and international news.