Gianluca Redolfi

Inpixon is an indoor data company and a world leader in IoT indoor intelligence. Our indoor location data platform and patented technologies ingest and integrate data with indoor maps enabling organizations to harness the power of indoor data to create actionable intelligence. Inpixon customers can take advantage of location awareness, analytics, sensor fusion and the Internet of Things (IoT) by leveraging our high-performance data analytics engine, patented algorithms, and advanced mapping technology to uncover the untold stories of the indoors.

Key roles: Strategy, Products, Marketing, Communication & Advertising, Events, Big Data Analysis Achievements: Operational excellence, revenues grew x6 to more than 1B$, customers from 3M to 12M, EBITDA positive, best brand perception in the market, OPEX down by 25% Full responsibility of P&L, leading over 2,000+ employees, 450 branded shops, 60K distributors, 2 in-house call centers and managing annual budget of about 100M$ Rebranding of the company. Ads incl. celebrities as Leo Messi and Zinedine Zidane

Head of new product, portfolio management, digital, data mining and pricing, advertising, event & sponsoring, public relations, market research and analysis, consumers and B2B parts. Revenues multiplied by 7 times, customer base by 5 times, achieved best brand NPS and best price perception while selling at highest price As CMO of the Algerian division of the Ooredoo Group, I had full P&L responsibility over both B2C and B2B — I have been challenged on setting up a new organization * BUILT A NEW MANAGEMENT TEAM AND RIGHT-SIZED THE ORGANIZATION * — Changed and adapted offers to achieve * INCREASE OF CUSTOMER BASE BY 5 TIMES * — I created and managed break-through value propositions that reshaped the local market achieving - * MULTIPLYING COMPANY REVENUES BY 7 TIMES * — I re-positioned the brand as well created and launched brand ads achieving * BECOMING THE MOST LIKED BRAND IN THE COUNTRY FROM A LAST POSITION STARTING POINT * — I managed from original brand Nedjma to Ooredoo the * REBRANDING MANTAINING BRAND VALUES * and keeping company growth — Led the company and market by being first mover on * INNOVATION AND DIGITAL OFFERS * — Managed to achieve, from a worst position * BEST PRICE PERCEPTION IN THE MARKET WHILE SELLING AT HIGHEST PRICE * EXPERTISE HONED: Turnaround Strategies│Customer Acquisition and Innovation Strategies │ Digital Value Proposition │ Brand use to Lead │Price Perception Management │Executive Team Building

Delta Partners - Dubai Support to a mobile operator starting up (third entrant mobile operator in KSA, license worth 6.1Bln USD) • Marketing module ­ Investigated market competitive environment, positioning and evolution trends ­ Prepared the marketing market research study: short list and selection of agency, agency brief, questionnaire writing, market research start up ­ Prepared the entry strategy first approximation and the first marketing functional guidelines ­ Several studies and presentations to support the Value Proposition confection • Human Resources module ­ Analyzed recruitment process critical points, proposed and implemented solving measures ­ Devised organization structure, manpower plan and ramp up (final headcount of one thousand employees) ­ Analyzed minimal requirements for launch ­ Follow up on several aspects of recruitment, P&P, salary structure, compensation packages and others.

Booz Allen Hamilton – Freelance, Dubai Support to a satellite Mobile TV operator starting up (integrated in funding core team of 5 people), target market of more than 24 countries, with 500Mln people and value of $30Bln • Revised and improved the existing financial model • Devised the organization structure and the correspondent manpower plan • Structured the detailed overall company implementation plan • Prepared and supported two external due diligence processes for the initial funding round of $150Mln (total required funding is $600Mln) • Prepared the financial attractiveness cases for the distributing partners • Prepared the financial plan for the content provider subsidiary • Drafted various Mobile TV benchmarks, analysis and propositions.

Diamond Cluster International – Europe Within the IT Operations Unit in one of the largest Dutch telecom operators, assessed the Order Manager new releases deployment process • Analysis of system new release deployments, ascertained the adequacy of the related processes • Assessed new releases implementation roll out and roll back main issues and risks • Proposed solving measures and improvement opportunities. Concerned department, urgency, impact and prioritizations.

Diamond Cluster International – Europe Support to the Due Diligence process for a Private Equity firm on an Italian mobile operator • Italian market overview, Benchmarking across European markets • Market evolution – subscribers, penetration, ARPU, in/out MoU, ARPM, SAC/SRC • Regulatory aspects: expected ICX and roaming evolution, EBITDA erosion • Expected scenarios, guidelines to key levers • Analysis of revenue evolution by technology and segment, technology migration and impact on SAC/SRC • Devised the forecast model • MVNOs entry market sensitivity analysis • Analysis of EBITDA margin erosion due to SAC/SRC variation.

Diamond Cluster International – Europe Within the fixed line Business Unit of the largest Dutch telecom operator, devised a strategy for reducing revenue erosion on traditional voice traffic and access for Corporate, LE and SME markets • Benchmark of the business market, national and international, competitive environment and positioning • Analysis of Corporate, LE and SME revenues and erosion • 1Mln customer base analysis and clustering. Proposed a new customer segmentation • Explored and assessed the VoIP based technologies as solution (RFI for €15Mln investment) • Potential take up rate and scenario business cases. Commercial aspects: pricing, flat rates and cannibalization risks assessments • Assessment on best solution for IT and TI layers. Access alternatives, platforms, OSS/BSS adaptations, managed/unmanaged solutions, CE installed base clustering and migration scenarios.

RedKy Communications – Co-Founder, Barcelona Co-founder of RedKy Communications, equally owned with a venture partner. The company provides telephony and broadband access to the internet in residential communities. The key differentiator is that a customer no longer needs a telephone line for a broadband connection and that a LAN is installed in the neighborhood which supports many additional services (game servers, backup facilities, etc.). Show case achievements: • 2500 homes passed, of which 300 have subscribed to services, 12% penetration • Citywide wireless coverage in one city - EBITDA positive.

Building the fixed network for the mobile telecom communications

Devised and personally coded a B2B software to do the track & trace for terrestrial shipping in Europe (mainly Apple devices) and sold it to Kuhen & Nagel (one of the largest transportation companies) for their European operations