Kirill Getmanskiy

One of the largest fintech brokers in the world. Leading marketing in Indonesia, Malaysia, China, Singapore, Thailand, Vietnam, Korea, Japan, India. From business strategy to resulting P&L including business growth and development. Commercial, product, partnerships, B2C, B2B, cash flow.

Top-ranked tech bootcamp programs welcome people from all walks of life, with a guaranteed job in their field, in-depth career prep and portfolio building, and a flexible study format designed for real life. Our graduates land a job in their field at a rate of 87% across our software engineering, QA, data analytics and data science programs. Read our students’ inspiring stories at tripleten.com

Osmi Pro is an international online university of IT professions. The company’s mission is to help people unleash their career potential in the most in-demand areas and start over at any age. To that end, Osmi Pro creates financial and educational products that help students get an affordable education. High-quality student support motivates and helps students throughout their course. A career center, in turn, assists with job placement.

Leading online Fintech company, Asia, South America, Europe, Africa, MENA region, China

Fintech company (online lending) represented in 25 countries. • Craft, execute, analyze & optimize the overall digital marketing strategy. • Diversification of traffic sources including Google Adwords, FaceBook ads, affiliate marketing, SMM, SEO, messenger ads, video ads (YouTube + mobile), remarketing, thematic sites, reputation management, and working with reviews, email, sms and trigger • Implementation of an online marketing funnel designed to attract customers: managing the price for each client obtained and measuring the number of new clients attracted • Create and monitor advertising campaigns with different KPIs (CPA, ROI). • Post-click analysis of advertising campaigns and analytical reporting • Introduction of special products for each channel (for instance, first loan for free) • Web and Mobile analytics (Google, AppsFlyer, MouseStat and in-house systems) • Working with UX, conducting A/B testing • Channel traffic analysis, taking into account risk (e.g., insolvent customers, fraudsters, etc.) • Identification of anomalies and trends, making recommendations for improving business indicators. Achievements: • Oversight of plan implementation for loans issued (assets/money), in compliance with the specified CPL and risk (non-payment and fraud). • Development, implementation and promotion of a new products, achieving positive results, including increase in profits and a market share. • Customer retention: increased the volume of repeat loans and turnover. Increased customer return rate. • Created and launched mobile loan issue apps.