Georgiy Molla
Marketing Manager @ Sobi - Swedish Orphan Biovitrum AB (publ)
About
As a Marketing Manager at Sobi, a leading biopharmaceutical company focused on rare diseases, I collaborate with cross-functional teams to manage the product lifecycle, from market research and strategy to launch and evaluation. I leverage my marketing and data analytics skills to deliver innovative solutions that improve the lives of patients and meet their unmet needs. I hold a Master's degree in Project Management from Finance University under the Government of the Russian Federation, where I gained valuable knowledge and experience in managing complex and diverse projects. I also have a Bachelor's degree in World Economy and International Business, and an exchange program at the University of Cologne, where I learned about finance and financial management services. I am passionate about healthcare and motivated by the opportunity to make a positive impact on society.
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Switzerland
Pharmaceuticals
Client Relations, Financial Analysis, Management Consulting, International Market Entry, Financial Modeling, Compensation & Benefits, Onboarding, Training, Organizational Development, Project Coordination, Multiple Project Coordination, Brand Strategy, Brand Activation, Product Branding, Strategic Marketing Management, Business Marketing, Product Promotion, Product Management, Product Leadership, Marketing
Experience

Marketing Manager
Dubai, United Arab Emirates
- Cross-Therapeutic Leadership: Directed strategic initiatives across all affiliate products in diverse therapeutic areas. Developed and executed comprehensive brand plans, formulating robust strategies to maximize outcomes and drive superior performance. - Launch Excellence: Championed the execution of launch strategy meetings, ensuring alignment on launch plans, outcomes, and strategic enhancements. Facilitated cross-departmental collaboration to maintain coherence and adaptability in product introduction. - Strategic Portfolio Development: Led the drafting of business cases and conducted in-depth analyses of market potential for new molecules. Assessed long-term impacts on the organization, guiding strategic decisions for sustained growth and market competitiveness.

Product Manager
Moscow, Russia
- Product Launch Leadership: Spearheaded the launch and growth phases of the company’s flagship product for Hemophilia A, orchestrating cross-functional team efforts. Achieved a 8x growth in sales, establishing the product as the market leader within just two years. - Strategic Portfolio Development: Played a pivotal role in steering strategic decisions for portfolio expansion and enhancement, aligning product offerings with market needs and company goals. - Digital Strategy Execution: Led the implementation of the affiliate's digital roadmap, enhancing digital capabilities across the organization and improving engagement with digital channels.

Brand Specialist
Russia
- Launch Excellence: Supported a "best-in-class" launch for key oncology products, managing the execution of tactical plans and overseeing detailed reporting to ensure all objectives were met effectively. - Digital Leadership: Led all digital-related activities within the affiliate, enhancing digital capabilities across multiple channels. Spearheaded initiatives in email marketing, online webinars, and interactive platforms, significantly boosting engagement and reach.

Project Coordinator
Moscow, Russia
- Strategic Pricing: Supported a comprehensive strategic pricing project, reassessing all product prices to maximize pharmacoeconomic value and meet diverse stakeholder needs effectively. - Strategy Development: Actively participated in a project team dedicated to crafting the long-term strategy for the affiliate, focusing on sustainable growth and market alignment.

HR Coordinator
Moscow, Russian Federation
- Restructuring Project: Collaborated in a dedicated team to implement a comprehensive restructuring project, aimed at maximizing affiliate value and enhancing organizational efficiency. - Compensation & Benefits: Led the forecasting efforts for Compensation & Benefits, significantly increasing process effectiveness by over 50%, thereby optimizing resource allocation and employee satisfaction. - Onboarding and Career Development: - Directed and coordinated all onboarding activities, ensuring smooth integration and adoption of company culture by new hires. - Developed an innovative career development program from scratch, designed to help employees explore and seize internal opportunities, fostering professional growth and retention.

Trade Finance intern
Moscow, Russia
- Documentary Operations Team Member: Actively participated in the documentary operations team, supporting all strategic export efforts with a focus on financing. Responsible for the meticulous coordination of project-related documentary workflows and client accounting, from initial requests through to deal closure.

Consulting Intern
Moscow
- Consulting Internship: Contributed to a dynamic project focused on a client's new market entry. Responsibilities included modeling potential financial outcomes, analyzing market barriers, and crafting a comprehensive market entry strategy. This role required a blend of analytical acumen and strategic thinking to support the client's successful expansion.
Education
Georgiy Molla's Contact Information
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