Radoslav Georgiev
SEO Consultant / Contractor @ Self Employed
About
SEO expert with a 8 years of experience and demonstrated history of working in the online gambling, casino, betting, crypto, web3, forex, finance and adult industries. Experienced in delivering SEO results across diverse environments, from collaborating within large SEO (or marketing) departments at 10,000+ employee corporations to serving as the sole SEO lead for small businesses.
Bulgaria
Varna
Gambling & Casinos
Online Casino, Brand Protection, Crypto, On-Page Optimization, Content Strategy, Google Search Console, Organic Search, Search Engine Optimization (SEO), Team Leadership, Nonprofit Organizations, Analytical Skills, Digital Marketing, Sales, Market Research, Social Media, Business Development, Event Planning, Event Management, Online Marketing, Microsoft Excel
Experience

SEO Consultant / Contractor
Malta, Cyprus, London, Singapore, Hong Kong, Dubai, Puerto Rico
- Working with online casino affiliates, brands and game developers on their SEO for markets from Chile to Japan; - Working with crypto affiliates, news websites and product companies; - Offering onpage, content, offpage and technical SEO including audits, strategy, implementation and reporting on a project or long term basis; - Companies I worked with include Bitcoin.com, TrustDice, NetEnt/Evolution Gaming, LiveScore.com Group and Wirex.

Search Engine Optimization Consultant
Malta
- 12-month fixed consultancy contract; - One of 3 external SEOs at Evolution (world's biggest gambling software provider by market cap with listing on the Stockholm stock exchange); - Responsible for overall SEO strategy and development for the affiliate showcase subdomains of NetEnt (games.netent.com) and Evolution (games.evolution.com); - Claiming brand traffic related to Evolution, NetEnt, Red Tiger, Nolimit City and their games; - Assisting the affiliate and project managers to develop more markets and affiliate opportunities.

SEO Manager
Varna, Bulgaria
- Responsible for forex, casino and betting affiliate domains in English and East Asian languages; - Assisting the Head of SEO in improving team structure, processes and efficiency; - Testing on various markets and languages, analyzing competition, tracking SEO performance with a focus on creating quantifiable data to drive strategic decisions about allocating Content and SEO resources to opportunities that will drive organic traffic and FTDs; - Used tools such as Google Search Console, Google Analytics, Statcounter; - Working closely with Product, Content and Dev teams.

Senior SEO Specialist
Varna, Bulgaria
- Responsible for Tier 1 domains (casino, betting, roulette and slot affiliate websites in various languages) and improving the rankings in international (non-core) markets in Central Africa, South East Asia, LATAM, Oceania, Central and Eastern Europe plus some countries from the Arab world; - Working closely with the Head of SEO in scaling the team, improving processes and efficiency; - Leading a team of 10+ junior and senior linkbuilders and content writers, setting and reporting on team goals; - Improving website visibility in SERPs and increasing traffic from high value keywords with commercial intent; - Assisted cryptomedia.com with keyword research, content planning and onpage optimization of large network of cryptocurrency/blockchain/web3.0 websites for approximately 9-12 months; - Recruiting, training and managing the new hires in the team; - Used tools such as Ahrefs, SEMRush, Majestic, Screaming Frog, Surfer SEO, Excel, GetSTAT, SEOTools for Excel; - Working with various departments including PBN (Domain) team, Product development, Content, Outsourcing, etc.

National President
Varna, Bulgaria
JCI Bulgaria is the nonprofit organization that combines the 3 affiliated local chapters of JCI in Bulgaria - Sofia, Plovdiv and Varna. Serving as a National president, I am responsible for the communication between JCI Europe and the local chapters in Bulgaria, the organization of the National projects of JCI Bulgaria, assisting the local chapters grow and create sustainable impact, represent the organization, etc.

Local President
Varna, Bulgaria
JCI Varna is a nonprofit organization, which aims to give young people the chance to stand out as leaders and empower them to make a positive change in their local communities. The projects and events are related to topics such as business, social, sport, charity, ecology and any others, which represent the interest of the members.

Project Coordinator
Varna, Bulgaria
Operating on a local scale JCI Varna (part of JCI Bulgaria) is the local chapter of Junior Chamber International (JCI), which is a global nonprofit organization with 200 000+ active members worldwide. The focus of JCI Varna is mainly on social and business projects where I have helped organize them or I have represented the organization on local fairs and networking events.

Junior Search Engine Optimization Specialist
Varna, Bulgaria
- Keyword research and preparing the structure of forex, casino and betting affiliate websites for the UK market; - Implementing changes to website architecture, linking and onpage edits; - Analyzing expired domains and building over 40 private blog network (PBN) websites in WordPress and HTML; - Conducting outreach and linkbuilding, communicating with link resellers and webmasters.

Sales And Marketing Specialist
Varna, Bulgaria
- Conducting sales and meetings with potential clients regarding the marketing automation software iClarity and the mobile app iLoveBulgaria; - Developing marketing strategies and improving efficiency; - Representing the company at local events and exhibitions.

Tourism Management Intern
Landison Plaza Hotel
Hangzhou, Zhejiang, China
This was a 4 month internship in various departments of a 5-star hotel. It was organized with the support of Zhejiang International Studies University (ZISU) in Hangzhou and University of Economics Varna.

Business Development Specialist
Varna, Bulgaria
- Generating leads through various channels and arranging meetings; - Negotiating with potential partners and preparing partnership or franchise agreements; - Onboarding franchise partners, monitoring their performance and communicating with them over the phone on a weekly basis; - Selling 10+ services from the company portfolio to end customers.
Education

International Business
This 4 year bachelor program includes wide range of subjects and their international aspects - Management, Marketing, HR, Logistics, Customs Procedures, Finance, Economics and others. The whole teaching process was done in English. The last semester included preparation of a bachelor thesis. My topic was "Threats and opportunities for the business outsourcing in Bulgaria", which was graded with excellent.

Entrepreneurship/Entrepreneurial Studies
The Master in Entrepreneurship (MiE) Program is a two-semester graduate-level academic program for active professionals and entrepreneurs from Bulgaria and the CEE region. The Program is designed to develop entrepreneurial mindset and shape skills needed for effective initiation, and execution of entrepreneurial projects across different contexts: business, social services, art, sciences, politics, etc.

International Business/Trade/Commerce
I spent the 6th semester of my bachelor degree at the EM Strasbourg as an exchange student through Erasmus+. The courses I studied there include B2B sales and negotiations, Marketing, Business Models, Geopolitics and Logistics.
Radoslav Georgiev's Contact Information
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