Geoff Ikin
Chief Marketing Officer / Experience Hub Lead @ Medibank
About
A strong commercial and customer focused leader building high performance teams to deliver transformational business results across some of Australia's most iconic brands. Broad experience across retail, travel, financial services, sport and hospitality. Voted #2 CMO 2022 - CMO Magazine and selected in inaugural 2023 APAC Fellowship Program - Marketing Academy (CMO to CEO) with 20 other CMO/CCOs across APAC.
Australia
Sydney
Retail
Retail, CMO management, Customer Loyalty, Corporate Affairs, E-Commerce, Marketing Strategy, Marketing, Management, Digital Marketing, Social Media Marketing, Advertising, Social Media, Online Advertising, Digital Strategy, Event Management
Experience
Chief Marketing Officer / Experience Hub Lead
Medibank
Australia
Leading enterprise brand strategy and creative, CX, insights, Customer obsession and Medibank Growth Marketing.
Chief Customer Officer
Myer
Melbourne, Sydney
Responsible for key customer facing functions and Online business (P&L responsibility) - including Marketing, Ecommerce, Loyalty, Digital and CX, Store Experience, Financial Services, Call Centre, Insights, Analytics and Corporate Affairs
General Manager, Global Media, PR and Social
Tourism Australia
Sydney, Australia
Responsible for development of Tourism Australia's communications approach, including social, global PR, advocacy and media strategy. Focused on increasing international travellers visiting Australia via developing the brand and activities that cut-through and deliver impact
Head of Mass Media, Advertising and Agency Management
Westpac
Sydney, Australia
Responsible for Westpac Groups Media strategy and partnership approach, agency alignment and management and advertising for Westpac and St.George brands specifically. Re-launched all brands throughout tenure including developing innovative ways to connect with our customers. *Advertising from June 2014
Marketing Manager / Program Manager
David Jones
Sydney, Australia
Event Manager - 2004 Athens Olympics (Sponsor Hospitality and International Travel program)
Sportsworld
Athens, Greece
Commerical Program - Ticketing Manager - Rugby World Cup 2003
IMG
Sydney, Australia
Ticketing and Event Manager
SOCOG: Sydney Organising Committee for the Olympic Games
Sydney, Australia
Education
Macquarie University
Geoff Ikin's Contact Information
Phone
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