Geanene Bennett
SVP of Sales
About
My passion is empowering businesses to succeed financially and teams/colleagues to achieve professionally. I have had the privilege of doing that throughout my career in BTB Sales in Technology, healthcare population health, wellness, and education sectors. Top individual producer, experienced sales leader, and an adjunct professor in a top 20 ranked business school. I love being in the field and learning and applying AI. There is not much in sales and business development that I have not touched on – from M&As and turnarounds to startups and expansions, rebuilding sales teams and processes, overhauling company culture, and enhancing customer service. In each situation, I have defined sales and marketing strategy that has led to the company's top record-level outcomes. My key areas of expertise are focused on: Building and executing sales 36-month sales plans and executing as an individual contributor. Shaping high-level sales and business development team strategy that drives market penetration and expansion and delivers multi-million-dollar revenue growth. • Hiring and developing high-performing teams and establishing culture and processes that empower individuals to achieve business objectives. • Leading process and workflow enhancements and introduced technology-based tools to create structures to support successful teams. • Cultivating critical alliances and partnerships that streamline and facilitate internal operations and open doors to new business growth across Fortune 1000, Public, Military, Federal, State & Local, and Unions. Core competencies are: Sales, Client Services, Consulting: technology platforms and SAAS • Pharmaceuticals & Semiconductor (Clean Room), Care Management, Healthcare/Employers & Provider including Wellness solutions. HR total landscape, Life long learner, Knowledge share, Continuous Improvement, Startups, Turnarounds and Expansions, People Development, Business Process Improvement, Operational Excellence, Team Building, Competitive Analysis, Strategic Partnerships, Board Relations, New Market Analysis, Forecasting & Segmentations, Strategy Design & Execution, Pricing Strategy, Contract Negotiations, C-Level Decisions, ROI, AI, CRM, Cross-functional Team Building, Customer Retention, Loyalty, Data, Analytics and Reporting, Leadership Development, Marketing Alliances, Market Penetration, Performance Measurement & Improvement, KPIs, Social and New Media Marketing, Strategic Road Map Creation & Execution, SWOT, P&L CONTACT ME: gaube67@gmail.com 404-694-2235
United States
Atlanta
Government Administration
Strategic Initiatives, Strategic Marketing, Client Development, Marketing Strategy, Revenue Generation, New Market Expansion, Strategic Growth, Cross-team Collaboration, Presentation Boards, Pricing Strategy, HR Consulting, Executive Coaching, Guest Lecturing, Guest Lecture management, Predictive Modeling, Sales Enablement Software, Business Development Support, University Lecturing, Marketing Education, School Marketing
Experience

SVP of Sales
Managing 4 Tomorrow
Atlanta, Georgia, United States
• Drove substantial year-over-year growth by leading sales efforts for business and consulting services at Managing 4 Tomorrow. • Strategically developed and executed sales plans to achieve revenue targets and expand client base. • Leveraged entrepreneurial spirit to identify new business opportunities and drive sales performance. • Successfully sold business and consulting services from 2016 to 2024, now seeking the next challenging opportunity.

Adjunct Professor Sales Leadership
Atlanta, Georgia, United States
Award - Winning Adjunct Professor - Executive MBA Taught International Sales Leadership course and executive coaching within business school ranked 1st in Georgia and 14th in the world by The Economist. Received contract renewal each year, extended through 2020; departed due to COVID-19’s impact on education sector.

Senior Vice President
Led growth of southeast territory, focusing on acquisition of large-scale accounts to meet $5M annualized revenue quota. Leveraged understanding of client business strategic objectives to align diverse portfolio of services with client needs, strategically identifying gaps in service provision. Managed matrixed team of 20+.

Senior Vice President Strategic Sales & Development
Spearheaded creation of sales growth strategy as vital member of executive team, focusing on closing business with large hospitals and employers, accountable care organizations, health insurance exchanges, Medicaid, and medical bill review organizations. Initiated in-depth due diligence on targeted spin-off divisions, providing support for development strategy. Oversaw KPI and performance metrics, gathering data for forecasting. Led team of 50.

Corporate Vice President, Sales
• For a start up web-based, eLearning firm, developed go to market strategy inclusive of direct to employer and channel based sales. • Developed, implemented, and successfully led strategic sales strategy. Hired, trained, and managed national sales force composed of a staff of 12. Generated monthly recurring revenues of $250 000 from initial $10,000 in less than 9 months; acquisition of 33 new customers, including 7 Fortune 500.

Southeast Regional Manager
• Led efforts towards 30% annual sales growth through management of sales team of 12. Directed market expansion and account development which led directly to increased sales from $2.4 million to $3.9 million with increased number of customers from 27 to 56. Part of IPO startup team.

National Business Development Manager
# 1 Top Performing Sales Representative Nationally in industrial and cleanroom divisions Developed and utilized the consultative sales process with customer data collection, product selection, configuration, proposal, and negotiation for industrial and cleanroom garment services Quality Steering Team for ISO 9002/FDA Regulations certification and continuous quality improvements for the division. Led VAR channel/strategic alliance with Van, Waters & Rogers (VWR), including shared revenue, training sales representatives, cooperative facilities, resources, and customers Won Mission Achievement Award (Employee of the Year) by executive management of G & K Services, Inc

Signal Officer
Commisioned officer in 1990. Served as a cadet, advancing to 1LT in charge of a 100+ platoon. Officer’s Training including delegation, field training, strategic planning and crisis management. Classification of Combat Support & Signal Core with overall mission of acquisition of information. ROTC scholarship. Active duty and National Guard.
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