Gonzalo del Peon

“I believe hospitality is about honoring people—guests, teams, and communities. I bring that same ethos to every boardroom and advisory conversation.” Currently serving as member of the Consultative Advisory for the Mexican National Hotel Chains and CNET (Mexico's National Tourism Business Council)

The Inclusive Collection, part of World of Hyatt is a leading portfolio of all-inclusive resorts with more than 100 award-winning properties located throughout the world. With over 30 years of experience leading organizations, current duties include: • Preside over areas of owner and investor relations and product innovation across the Inclusive Collection, one of the largest portfolios of luxury all-inclusive resorts globally. • Oversee the full commercial global resort management business, including sales and distribution, revenue management, marketing and communications, and digital. • Responsible for the strategic plan as well as financial reporting for the organization, where the business is comprised of a global collection of luxury all-inclusive Inclusive Collection brands--Zoëtry® Wellness & Spa Resorts, Secrets® Resorts & Spas, Breathless Resorts & Spas®, Dreams® Resorts & Spas, Vivid Hotels & Resorts® (coming soon), Alua Hotels & Resorts® and Sunscape® Resorts & Spas as well as Hyatt’s Ziva and Hyatt Zilara brands. • Accelerated growth and expansion of resort management business in the Americas and Europe, in addition to strengthening the resort pipeline to drive future growth.

A pioneer for luxury all-inclusive resorts in the Americas and Spain, led the design of AMR™ Collection with six distinct resort and hotel brands that celebrate every moment for every lifestyle and stage of life, including Secrets Resorts & Spas, Dreams Resorts & Spas, Breathless Resorts & Spas, Zoëtry Wellness & Spa Resorts, Alua Hotels & Resorts brand, and Sunscape Resorts & Spas. Additional contributions included: • Played a decisive role in defining the company’s business model and organizational structure, generating over 30,000 direct jobs and exceeding $4.4 billion in investments as one of the founders. • Continuously raised the all-inclusive concept to a new level of luxury with the signature Endless Privileges®, Unlimited-Luxury® and Unlimited-Fun® programs • Oversaw Unlimited Vacation Club, an elite benefits program, quickly driving its growth to over 100,000 members worldwide. • Recognized with the “La Llavedel Progreso” (“Key to Progress”) Honor in the Hotel Executive category in 2016 for contributions to Mexico’s tourism industry.

Identified and executed new strategies across business to build image and loyalty for company’s portfolio of luxury all-inclusive brands.

• Provided strategic leadership and implemented strategies and tactics across brands and business to targeted audiences for brand adoption and loyalty, including advertising, earned media and web site creation and developing award winning travel advisory programs. • Additionally, led the company in the launch of a digital area for further support for customer pathway and supporting sales funnel initiatives.

Responsible for building strategies to support ongoing and robust growth for the business, and for building successful teams to strengthen projected and stretch goals.

Created, implemented and led full marketing and strategic initiatives to support and build growth working across a matrixed global organization to bring period of reported success for the company.