Gabrielė Vileikytė 🔜 MAU Vegas

Excited to step into a mentor role! Having benefited from amazing mentors in my career, I know the impact guidance can have. With 7+ years in digital advertising, specializing in product development and global partnerships, I'm here to help young professionals navigate their careers. Beyond professional growth, I’m passionate about personal development and eager to share insights on both.

Playing a key role at every stage of the product life cycle, heading up the end-to-end development of new products, and making sure that our goals are aligned with users’ needs; Taking full responsibility of the product, all the way from inception to production; Talking to users and support agents, analyze user data, and conducting usability tests to continually improve the product; Managing and maintaining the product backlog, prioritizing initiatives, features and stories to ensure they provide the most value; Developing and owning product roadmap, manage competing ambitions, generating and validating ideas, adapting to changing circumstances; Constantly analyze and identify the next problem that needs to be solved to achieve the biggest impact to business results; Writing product requirements and use scenarios, ensuring a comprehensive understanding of both the required technology and market needs.

Bridging communication gaps between product, ad ops, and sales. Manage the relationships within the team and the stakeholders. Searching for new improvements, solutions. Testing new tools, standards, doing research for future proof solutions to ensure quality delivery for clients.. Manage full project lifecycle. Leading communication during the implementation process. Focusing on regulatory changes, 3rd party measurement partner onboarding, 3rd party data providers onboarding, learning about external networks, and their capabilities.