Gabriela Felder
Customer Success Manager @ EDGE Empower®
About
I’m a strategic professional with 15+ years of international experience across consulting, entrepreneurship, digital transformation, and SaaS. My career started in the legal and strategy space and evolved into customer-facing roles where I bridge business needs with technology solutions. In recent years, I’ve worked closely with global clients to implement SaaS and CRM solutions, improve adoption, and drive measurable outcomes. At EDGE Strategy, I managed enterprise accounts—including Fortune 500 companies—achieving a 90 % renewal rate and an NPS score of 90+ through trusted relationships, clear communication, and value delivery. I bring a hybrid skill set: strategic thinking from my early career, and hands-on experience with SaaS delivery, stakeholder engagement, and process implementation from my more recent work. I thrive in environments where I can help clients translate strategy into impact. Core strengths: SaaS Implementation • Customer Success • Account Management • Stakeholder Engagement • Digital Transformation • Change Management • CRM (Dynamics 365 / Hubspot) • Strategic Partnerships
Switzerland
Lucerne
Information Technology & Services
Scrum, Agile Methodologies, HR Management, Agile Project Management, Business Development, Relational Databases, SQL, GitHub, HTML5, Cascading Style Sheets (CSS), Bootstrap (Framework), Ruby on Rails, Ruby, Object-Oriented Programming (OOP), Cross-functional Team Leadership, Agile Web Development, Microsoft Visual Studio Code, Figma (Software), Notion Productivity Software, Pitching Ideas
Experience

Customer Success Manager
Switzerland
EDGE Empower® is a complete and integrated software-based DE&I solution that has been designed specifically for organizations to accelerate their DE&I progress. In this role, I: ★ Led project and portfolio management, overseeing the successful implementation of the company's software across a diverse clientele, including Fortune 500 companies, central banks, and global non-profit organizations. ★ Contributed significantly to growth initiatives by securing renewals and expansion of scope, nurturing robust client relationships and consistently delivering outstanding customer experiences, thereby driving continuous business expansion. ★ Conducted in-depth data analysis, evaluating both quantitative and qualitative data to assess gender equality and intersectional equity within client organizations, and present actionable insights and recommendations derived from this analysis. ★ Identified areas for improvement in product development and user experience integration. Use insights gathered to inform product enhancement strategies and collaborate closely with the product development team to implement changes that optimize the user experience.

Solutions Consultant
Root, Lucerne, Switzerland
★ Analyzed and understood the business processes of customers in the areas of CRM, Sales and Marketing. Created business and technical concepts focused on customer engagement. Implemented Microsoft Dynamics 365 solutions and managed projects in a team with experienced experts. ★ Provided B2B consulting to help my customers drive digital transformation and automate business processes through integrated and connected, holistic solutions.

Co-Founder
Lucerne, Switzerland
«she explores tech» is on a mission to increase diversity in Tech in Switzerland. By using tools powered by artificial intelligence (AI) and harnessing the power of mentorship and community, we empower women with personalized guidance on career exploration, reskilling, and job placement.

New Work and Potential Development Strategist
Lucerne, Switzerland
★ Creation of an educational concept for the Spinnerei Campus (research, strategic orientation, acquisition of educational partners) ★ Planning and implementation of activities for the launch of the "Friends of Spinnerei" member club ★ Recommended course of action for the ICT infrastructure/architecture of the New Working Space. ★ Definition of stakeholders and requirements for the evaluation of an E-Ecosystem as a collaboration platform; testing of different software providers and implementation planning ★ Implementation planning for the integration of project groups for the co-creative and collaborative development of the focus areas Digital Transformation and Responsibility/Sustainability. ★ Internal ICT support and main administrator for all SaaS such as Monday (project planning tool), Google Workspace, MS365, Calendly, Mailchimp, etc. ★ Financial administration (payments, invoice entry, controlling credit card billing). ★ Administrative support of the HQ

Digital Marketing Consultant
Zurich, Switzerland
★ Design and development of the new website for Felix Hirschburger - Executive Coach, including organic and paid-search keyword definition and all on-page SEO aspects. ★ Setup of Google Analytics, Search Console, MyBusiness. ★ Conversion tracking implementation

Founder & CEO
Guatemala
Successfully introduced Guatemala's first Live Escape Games. ★ Business strategy and sales: Development of the company's short and long-term strategy, achievement of full ROI after 2.2 years. ★ Project Management: Development and launch of the first live escape games in Guatemala, projects for Sales and Marketing, as well as redesign and relaunch of new escape rooms. ★ Team Management: Recruiting, management and coaching of the employees. ★ Marketing: Establishing B2B partnerships, leading online marketing strategies and brand management in social media.
Education

Business Administration - Major in Online Business and Marketing
The Major Online Business and Marketing imparts competences for the planning, implementation and marketing of digital business models. Course-work / Field of Activity: Design Thinking, Change Management, Digital Business Models, Online Business Strategy, Customer Relationship Management, Network Management, Financial Accounting, Human Resource Management, Qualitative and Quantitative Research Methods, Project Management, Online Marketing Management, Business Development, E-Commerce Management, Business Analytics. Master Thesis: An E-Learning Program that addresses the Skills and the Mindset workers need to thrive in the 21st Century.

Computer Programming
Attended Le Wagon Bali (Batch #1066) for a 9-week full-time intensive coding bootcamp learning Figma, HTML, CSS, Bootstrap, JavaScript ES6, SQL, git, GitHub, Heroku and Ruby on Rails. Designed, implemented and shipped to production a clone of AirBnB and a Rails prototype of compass.sheexplores.tech. My GitHub profile: https://github.com/reddakini/
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