Frank Fu

International Sales Director @ Cheerise Circuits

About

Most PCB problems don’t start at the factory.They start much earlier:• Incomplete BOMs• Unclear engineering files• Component shortages• Poor communication between sourcing, PCB, and assembly teams• Suppliers focusing only on price instead of reliabilityI work with OEMs, EMS companies, and engineering teams to reduce these risks before production begins.At Cheerise, we support:✔ PCB manufacturing (prototype to volume production)✔ Component sourcing & supply chain support✔ SMT & PCBA assembly✔ Engineering review before production✔ BOM risk checking for shortages, EOL parts, and alternatives✔ Flexible logistics including DDP and blind shipmentEverything is managed as one coordinated process instead of separate disconnected vendors.This helps our customers:→ Reduce delays and miscommunication→ Improve supply chain stability→ Avoid unexpected production issues→ Get more reliable delivery schedulesMost of our customers are industrial, automation, embedded, and electronics companies that need stable long-term manufacturing support — not just low-cost quotes.If you're working on a new electronics project or facing sourcing and production challenges, feel free to connect.Frank FuMob / WhatsApp / WeChat: +86 139 2344 0929Email: frank[at]cheerisepcb.com

Country

City

Hong Kong SAR

Industry

Electrical & Electronic Manufacturing

Skill

International Sales & Marketing, Electronic Manufacturing Services, OEM (Original Equipment Manufacturer), Electronics Manufacturing, Printed Circuit Board (PCB) , Business-to-Business (B2B), Customer Service, Project Management, Negotiation, Contract Management, Business Development, Purchase Management, Logistics Management, Supplier Negotiation, Supply Chain Management, Sourcing, Supplier Sourcing, 分析技能, 沟通交流, 国际销售

Experience

International Sales Director

Cheerise Circuits

2025-1 - Present · 1 yr 9 mos

Hong Kong SAR

At Cheerise Circuits, I help global OEM and EMS customers source reliable PCB solutions from China. I am responsible for expanding international markets, identifying new business opportunities, and supporting customers throughout the entire project lifecycle — from inquiry to delivery. • Develop new B2B clients in Europe and other global markets • Provide fast and competitive PCB quotations for prototype and mass production • Ensure clear communication between customers and internal teams • Help clients reduce lead time, control costs, and improve supply chain reliability My goal is to become a trusted partner for customers who value speed, quality, and long-term cooperation in PCB manufacturing.