Frank Ren

Brand Manager @ Anker Innovations

About

I'm a marketing professional with a strong passion for solving market challenges through innovative solutions that seamlessly blend qualitative insights with quantitative data. My passion stems from my love for seeing how these insights can positively impact consumers' lives, creating more meaningful connections and experiences. My background in CRM and social media marketing has equipped me with a robust foundation in the marketing landscape, enabling me to drive meaningful engagement and deliver measurable results. I thrive on leveraging data-driven strategies to create impactful marketing campaigns that resonate with target audiences and achieve business goals.

Country

United States

City

Los Angeles

Industry

Marketing & Advertising

Skill

LinkedIn Marketing, Tableau, Python (Programming Language), Canva, SAS (Programming Language), Microsoft Office, Microsoft Excel, Marketing Strategy, Marketing Analytics, Negotiation, Marketing Management, Sales, Direct Sales, Marketing, Leadership, Sales Management, CMO management, Online Content Creation, Social Media Marketing, Social Media Communications

Experience

Brand Manager

Anker Innovations

2025-9 - Present · 1 yr 1 mo

Seattle, Washington, United States

Marketing Manager

Cymatics Digital Marketing

2024-10 - 2025-10 · 1 yr 1 mo

Los Angeles Metropolitan Area

• Managed end-to-end execution of Govee’s flagship experiential event, aligning strategies with KPIs to elevate brand visibility and market position, driving 432K+ foot traffic and 31K+ direct attendees, and securing Fox 11 News coverage • Planned and executed Govee’s integrated marketing campaign across multiple marketing channels, expanding brand presence by generating 300+ UGC posts and 16K+ organic reach, and increasing Instagram followers by 18% • Designed holiday activations featuring interactive light shows, wish tree, and Santa photo booths, engaging attendees with 10K+ branded giveaways, achieving 84% engagement rate, and earning 4.8/5 attendee satisfaction score

Account Manager

Morph Management

2023-6 - 2023-9 · 4 mos

Woburn, Massachusetts, United States

• Analyzed client customer segments and identified top of funnel targets; pitched client (Verizon) services to 1K+ high-ranking leads throughout Boston area, resulting in 56% client acquisition rate • Collected user data from SAP and located engagement drop-off. Facilitated user interviews to validate insights and created customized solutions for each client, leading to 100% client retention rate • Developed weekly reports evaluating client engagement data, identified performance optimization opportunities and presented actionable insights to managers for client meetings

Social Media Marketing Intern

Murry Ave

2022-6 - 2022-9 · 4 mos

Boston, Massachusetts, United States

• Strategized and managed multi-channel social media campaigns on TikTok, Instagram, X, and Facebook with Hootsuite. Produced articles and posts using Canva and Adobe Express, resulting in 21% increase in followers within 3 months • Analyzed feedback from 700+ customers and created segments using SAS cluster analysis for insights; developed new marketing campaigns, converting 50+ loyal customers and improving overall engagement rate • Researched trending content across platforms (TikTok, Instagram, Google Trends) to inform and optimize content creation strategies, ensuring relevance and driving higher engagement by 23%