Frank Liao
General Manager @ ZEHONG SUPPLY CHAIN (THAILAND) CO., LTD.
About
Website: http://www.zehongwl.com Focus on: ● One-Stop Cross-border Supply Chain Service ● Ocean Freight (TP trade) ● Customs Clearance ● Trucking ● Warehouse ● Logistics Consultant Email: frank.liao@zh-logistics.cn Line: frankkai WeChat: Francisliao1
Thailand
Bangkok Metropolitan Area
Logistics & Supply Chain
團隊建立, 組織領導, 專案管理, 售後服務, 技術分析, 報價, Analytical Skills, Competitive Analysis, English, Thai, 國際商務, 運輸, 團隊合作, 營運管理, 銷售, 物流管理, Microsoft Office, 協商, 業務開發, 客戶服務
Experience

General Manager
泰國
• Branch Setup & Operational Leadership: Comprehensively directed the establishment of the Thailand branch, building and leading a local team of 12+ employees from scratch to ensure highly efficient cross-departmental collaboration. • End-to-End Route & Supply Chain Management: Directed import and export ocean freight operations and supply chain projects. Proficiently managed multiple critical trade lanes across the Americas, Europe, and Asia to ensure seamless transnational logistics and maximum efficiency. • Local Resource Integration & Cost Optimization: Deeply developed and integrated local resources in Thailand, including trucking, customs clearance, warehousing, and major shipping lines. Formulated highly competitive pricing strategies by leveraging precise monthly cost accounting and market trend analysis.

Overseas Sales Manager-Thailand & Vietnam Market
泰國
• Smart Logistics Solution Promotion: Focused on driving Industry 4.0 transformations by providing high-value consultation and sales of AMR/ACR/AGF robotic automated warehousing solutions to clients. • Distributor Network & Digital Marketing: Successfully prospected and trained over 2 local distributors within the year. Flexibly leveraged digital platforms such as LinkedIn, YouTube, and Google to pioneer innovative online client acquisition and brand promotion campaigns.

General Manager
CIL Asia Vietnam Limited
越南
• Established the company from 0 to 1 and successfully recruited and built a local team of over 12 members. • Revenue & Operational Metrics: Surpassed 3,000 TEUs in operational volume during the inaugural year, realizing $300,000 USD in net profit and laying a robust financial foundation for the branch. • Strategic Expansion: Directed the comprehensive operations of the Vietnam branch while concurrently initiating market assessments and preparatory work for the new Thailand branch.

Sales Manager- Southeast Asia Market
越南
• Develop suppliers, installation team, and after-sales services in Southeast Asia (Vietnam, Malaysia, Indonesia, and the Philippines). • Market assessment, Strategy development. • Industry 4.0 consultant and facilitate the upgrade of company warehouse. • Collaborate and integrate suppliers to win more than 3 projects of AS/RS and semi-automatic warehouse, with an annual sale USD 6 million. • Experience of serving many International Corporations (Formosa Plastic Group, POU CHEN Group, SAILUN Tire, Hung Vuong, Top glove, etc.). • Online developing and promoting. (Via FB, LinkedIn, YouTube, Google, Company Website) • Successfully cooperate with and train more than 3 distributors in the same year.

Account Manager- Southeast Asia Market
越南
• Collect and analyze the future trend of the market, and formulate prices for distributors and end user in various regions of Southeast Asia (Vietnam, Malaysia, Indonesia, and the Philippines). • Experience of serving many International Corporations (Formosa Plastic Group, POU CHEN Group, Nestle, Top glove, Unilever, MURATA, etc.). • Develop 100 potential clients each year. • Assisted in the planning of Malaysia and Vietnam branch set up and coordinate with various departments to achieve the task. • More than 15 projects experience of ASRS and semi-automatic warehouse in China, Japan, Southeast Asia, with an annual sale USD 8 million.

Senior Sales Manager- Europe Market
台灣
• Space Allocation & Yield Maximization: Precisely allocated and managed nearly 20,000 TEU slots weekly. Synthesized Europe and Mediterranean market trend data to formulate optimized monthly pricing strategies. • Breakthrough Business Growth: Consistently prospected and secured nearly 100 new client accounts annually. Effectively managed top-tier international logistics providers (e.g., DHL, DB SCHENKER) and large corporations (e.g., LCY Chemical Corp.), driving steady annual cargo volume growth of over 20% and achieving a record-breaking 200% volume increase for a specific key client
Frank Liao's Contact Information
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