Francisco de Assis N. Bulhões
CEO @ TRANSPES
About
Throughout my career, challenges have always been at the heart of my professional Journey — and innovation has been, and continues to be, the driving force behind my professional journey. I have worked with major national groups such as Monte Rodovias, CCR, and Camargo Corrêa Group (Mover), across the sectors of concessions, infrastructure, urban mobility, payment systems, and airports.My career has been built on three core pillars: business development, project management, communication, and sustainability. I take pride in having led initiatives that created value for companies, infrastructure, people, and communities — always with a strategic vision and the ability to identify opportunities even in highly complex scenarios.Over the years, I have developed solid expertise in corporate, institutional, and innovation communication, with a focus on brand management, image, and reputation. I was responsible for aligning policies and relationship strategies with governments, the media, and digital platforms across the 26 companies of the CCR Group, now known as Motiva.I have also gained extensive experience in corporate social responsibility, sustainability, and private social investment projects — connecting purpose and performance through partnerships and the effective use of incentive laws.I believe in the power of people and collaborative work. I strive to build diverse, engaged teams capable of exceeding goals and turning ideas into tangible results.I bring this experience to Transpes — a company with nearly six decades of history — with the purpose of driving its sustainable growth and strengthening its position as a logistics leader in Brazil. As a member of the Board of JOPE ISB, a Transpes Group company responsible for managing the Education PPP Inova BH and the Health PPP Saúde BH, I apply my nearly 30 years of expertise in concessions and Public-Private Partnerships (PPPs), contributing to the enhancement of governance and innovation in these operations.
Brazil
Minas Gerais
Transportation/Trucking/Railroad
Internal Communications, Marketing Communications, Strategic Planning, Public Relations, Corporate Communications, Social Media, Microsoft Office, Marketing Strategy, Online Advertising, Project Management, English, PowerPoint, Corporate Social Responsibility, Project Planning, Sustainability, Comunicações de marketing, Planejamento estratégico, Comunicação empresarial, Planejamento de projetos, Estratégias de marketing
Experience

CEO
Minas Gerais, Brasil
As CEO of Transpes, I lead the company’s strategic transformation and sustainable growth, reinforcing its position as a national leader in transportation and logistics. I spearhead initiatives that foster innovation, operational excellence, business expansion, and people development, always with a focus on results and creating a positive impact for our clients and communities.

Advisory Board Member
Belo Horizonte, Minas Gerais, Brasil
I played a key role in strengthening corporate governance and shaping strategic guidelines to drive the group’s sustainable growth. I advised senior leadership on innovation, operational efficiency, institutional positioning, and business diversification within the complex logistics sector.

Advisory Board Member at JOPE Infraestrutura, a subsidiary of Transpes
JOPE Infraestrutura
I drive strategic direction and reinforce corporate governance, focusing on sustainable growth and innovation in the engineering and infrastructure sector. I support senior leadership in decision-making, new business development, and ensuring operational alignment with the Transpes Group’s strategic vision.

Advisory Board Member
Belo Horizonte, Minas Gerais, Brasil
I play a strategic role in driving key initiatives and embedding best practices in governance. I help strengthen the Public-Private Partnership model by supporting decisions that enhance operational efficiency, foster innovation, and create social impact in the education sector.

Advisory Board Member
Belo Horizonte, Minas Gerais, Brasil
I serve in an advisory capacity, providing strategic guidance and advancing corporate governance. I support the development of sustainability and healthcare management innovation policies aligned with the principles of transparency, efficiency, and excellence in patient care.

VP de Relações Institucionais, Comunicação e Sustentabilidade
São Paulo, Brasil
As Head of Stakeholder and Regulatory Engagement, overseeing corporate and institutional communications while driving sustainability initiatives to enhance the company’s reputation and create lasting value for the business and society.

Corporate Communication and Sustainability Director - Statutory Director
São Paulo Area, Brazil
I led the centralization of corporate communications, achieving strategic alignment, fostering a new organizational culture, and reducing costs by over 30%. I oversaw the acquisition of a stake in Sem Parar, managed the group’s institutional reputation and brand positioning, strengthened stakeholder relationships, and implemented comprehensive communication and sustainability strategies — including social investments through the Rouanet Law, FIA/FUMCAD, and other incentive programs. I also played a key role in identifying and negotiating new concession opportunities at the federal and state levels (SP, SC, PR, and RJ).

President
CCR Institute
Brasil
• Proposed and, with the CEO, presented to the Board of Directors the creation of CCR Institute that consolidated and aligned investment resources by taking advantage of tax incentive laws. The action doubled project delivery capacity and reduced fixed costs by approximately 30%.
Francisco de Assis N. Bulhões's Contact Information
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