Fiona Hui Hui

Corporate Communications

www.huimedia.de a boutique advisory for strategy, business development and communications with a regional focus on Germany and China Demonstrated success in independently securing clients within diverse sectors, including media and entertainment, new energy, pharmaceuticals, and digital freight forwarding

Successful switch to VC: Fundraising and portfolio management Head of APAC at Wandelbots, a portfolio company from Sep 2019- Nov 2019

From intern to head of APAC: Won endorsement by all board members for business exploration in China after presenting a 50-page China entry business plan detailing the tech and media market landscape, trends in macro economy, regulatory and policy drivers, key players and potential partners based on quantitative and qualitative approaches, such as industry expert interview, survey, consumer research, data collection and analysis Reaped synergy within the parent company and across subsidiaries, navigated corporate decision-making in developing a coherent strategy in entering China and doing business with Chinese companies Critical contributor to successful launch of a major news product, pre-installed on smartphones from a TOP 3 global brand by leading a team of product owners and engineers, spearheaded the months-long negotiation in Germany and China and chaired sessions with business partners on product pitch, product design and monetization Identified new business opportunity, defined project parameters, and formed project team that led to acquisition of an important customer which brought in more than million euros in revenue per year Sourced investment opportunities extensively, summarized and structured due diligence findings and presented to the board for final decisions Planned and organized the first executive board trip to China in May 2018 including meetings with Jack Ma, Liqun Jin (President of Asian Infrastructure Investment Bank), Yiming Zhang (Founder of Bytedance), Kaifu Lee (AI guru) that translated into strategic opportunities Founded and organized the WELT Summit Artificial Intelligence 2018, a C-level roundtable in Berlin at the Axel Springer HQ that hit headlines on major newspaper and TV networks; Co-hosted Global New Economy Conference 2019 in Shanghai, China; Keynote Speaker and host for the Inside TRENDS Conference 2018 by Business Insider Poland in Warsaw, Poland

Corporate venture & Classified businesses

DACH and Asia strategy

One-year Fellowship awarded by the Alexander von Humboldt foundation 2016-2017 Fellow at Axel Springer SE, Politico EU, Allianz SE and Johannes Gutenberg University Mainz; Supervised research project: “Digitization of traditional media” under the mentorship of Professor Heinz-Werner Nienstedt, former CEO of Handelsblatt

Events planning, EU policy

Produced coverage on legal affairs and social issues in-depth, stories included China’s “forgotten children”—children of migrant workers who are left behind; Interviewed governors and lawmakers during the parliamentary sessions; Contributed to the “Review of China’s legal reform”, a special documentary； Frequent presenter on public events, moderated panels and sessions on economic and financial reform, international politics and tech innovation； Created social media campaign strategies that boosted user amount by a factor of 10； Chosen among 23 out of an applicant pool of 50,000 to join the biggest TV network in China as fresh graduate through rigorous rounds of interviews

Launch of Business Confidence Survey 2014, press releases, spokesperson

Courses: Media Management, Seminar Twitter Politics, EU-US relations, European History after Second World War