Fernando Sztrajtman

VP and Country Manager Brazil @ Zubale

About

Experienced General Manager, Business Unit Manager, CCO, COO & CMO with demonstrated history of working in consumer goods, consulting and travel service industries as well as the internet industry. Skilled in sales, trade marketing and marketing, customer experience, operations and strategic planning. An online marketplace specialist. Strong background in planning and execution to drive exponential results. Senior executive with a Master of Business Administration (MBA) focused in Entrepreneurship from INSEAD.

Country

Brazil

City

São Paulo

Industry

Internet

Skill

Business Strategy, Management Consulting, Strategy, Management, Competitive Analysis, Sales Management, Sales, Market Analysis, Business Planning, Strategic Planning, Strategic Consulting

Experience

VP and Country Manager Brazil

Zubale

2024-10 - Present · 2 yrs

São Paulo, Brasil

Responsible for P&L and overall operations. Directly running Pick and Pack Operations, Delivery Operations, Live Operations/Control Tower/Supply, User Acquisition, Central Operational Planning and Legal. Co-responsible for Sales. Finance, HR, Marketing, Product and Tech report to me dotted line for Brazil operations.

Mentor

Latitud

2020-12 - Present · 5 yrs 10 mos

São Paulo, Brasil

Mentoring internet startup entrepreneurs in commercial ventures and go to market evolution.

Consultant and Entrepreneur

Stealth Startup

2024-4 - 2024-9 · 6 mos

São Paulo, Brasil

Marketplace consultant and testing MVP solutions/endevours in Marketplace 1P + 3P for several market verticals

Country Manager Brazil

CloudKitchens

2022-9 - 2024-3 · 1 yr 7 mos

São Paulo, Brasil

CEO of Kitchen Central, Brazil company part of Cloud Kitchens worldwide organization. Responsible for P&L, infrastructure of buildings and technologies, overall operations (in effect and legally) and directly running Sales, Planning/ S&OP, Customer Experience, PR, Kitchens and Pick and Pack Operations (serving PikPak BU) and newly created in full scalability Delivery Operations. Finance, Legal, Real Estate, HR and Tech reported to me dotted line for Brazil operations.

VP Comercial e Operações ZAP+

Grupo OLX

2020-11 - 2022-8 · 1 yr 10 mos

São Paulo, São Paulo, Brasil

Responsible for Sales, Planning, Commercial Operations and Customer Experience serving Brokers & Agents, Home Builders and Home Owners market segments within ZAP+ Real Estate Business Unit and supporting SMB Auto market + Goods and Services segments of OLX Business Unit. Led league/squad with several areas including Marketing, Product and Technology teams focused on developing real estate ecosystem of solutions.

CCO (Chief Commercial Officer) & VP Marketing

ZAP+

2020-1 - 2020-10 · 10 mos

São Paulo, Brasil

Responsible for Sales, Marketing, Planning, Commercial Operations and Customer Experience serving Brokers & Agents and Home Builders market segments. Supported and participated in the executive team that led the sale/acquisition of Grupo ZAP to OLX for a record value of R$3B