Farzeen A.

• Leading a team of 6-10 student ambassadors to support recruitment strategies for diverse student populations using cross-cultural communication skills as an international MBA student with prior corporate experience • Strategizing digital marketing content for outreach, leveraging multimedia tools and social media to boost ambassador and university visibility — generating 100k views and 60k+ reach on Instagram, increasing engagement by 30% via Reels in 3 months • Training student ambassadors for campus tours and virtual sessions, providing personalized support to prospective students and families with a professional, service-focused approach

• Conducted structured market assessment and developed an implementation roadmap to support a scalable university launch strategy • Led a 6-week market validation engagement, designing and executing a multi-channel campus acquisition strategy generating 200+ survey responses and quantified demand drivers across 250+ student touch points • Synthesized primary research and policy analysis into actionable growth recommendations, identifying key barriers (housing or awareness gaps) and defining a data-backed UB market entry and positioning strategy

• Consulted on 3 client projects to deliver tailored, best-fit solutions. • Evaluated and recommended a new CRM system for My Visions and Dreams Graphics LLC. to centralize data and streamline communication and invoicing. • Automated workflows in Microsoft Power Automate for Personal Touch Food Service©, reducing errors and improving turnaround time by ~30%. • Led A/B testing and social media strategy for My Virtual Headshot LLC., increasing engagement by 10% in the first month.

• Supervised a team of 10+ professionals to achieve project milestones and provided monthly coaching for skill development • Analyzed market trends to optimize packaging and cost strategies, resulting in a 10% increase in product durability • Conducted consumer feedback analysis to enhance formulation and branding, achieving a 90% success rate in consumer product testing

• Led Pan-India product launch campaign for Vitamin E Capsules, increasing market share by 25% • Developed consumer-focused branding strategies to improve tablet palatability and stability • Oversaw product development timelines for orally disintegrating tablets, ensuring rapid adoption by end-users

Subjects Undertaken: Pharmaceutics Drug Store and Business Management

Designed abridged versions of existing articles of technology and businesses aligned with ACG’s businesses.

Assisted the development team for manufacturing and development of solid oral dosage forms and topical formulations.

LeaderCORE™: Leadership development program to enhance core competencies with expected certification in spring 2026

Worked on Modified Release Ocular Drug Delivery Systems by employing Silicone Elastomers.