Farrel Aldiyansa Savero

- Led enterprise sales initiatives focusing on SaaS, WhatsApp Business API, and omnichannel customer engagement solutions. - Managed end-to-end enterprise sales cycles, from prospecting and solution consulting to negotiation and closing. - Collaborated closely with product, solution engineering, and customer success teams to deliver tailored client solutions. - Built and maintained strong relationships with enterprise stakeholders across multiple industries. - Developed strategic account planning to expand revenue opportunities within existing clients. Contributed to go-to-market strategies and enterprise sales frameworks. - Acted as a consultative advisor, helping clients optimize customer engagement and automation workflows. - Key Insight : Achived to Close in last 3 Q with 1.5 Bill Revenue Stream. - Successfully onboarded and expanded multiple enterprise-level clients. - Played a key role in positioning AI-driven customer engagement solutions within large organizations. -Consistently exceeded pipeline generation targets and improved enterprise conversion rates.

Handling Projects & Products SAAS Jatis mobile (WhatsApp Business API, SMS & Email Broadcasting, Chatbot AI, Website & Apps Development). • Researching potential clients for new business opportunity for Jatis Messaging Solution SAAS • Negotiating numbers with each client to get the best price for consumers while being profitable for the company (COGS & Revenue) • Trusted for maintaining and supervising over 37 clients and successfully cross-sell to add revenue stream for the company. • InJanuary 2023- Current, Farrel achieved a total sales contribution of Organic Leads by 18 Client.

Started in 2014, Kokatto has become one of the leading communication technology campanies in Indonesia. As the pioneer in automated voice notification technology, Kokatto was able to rejuvenate the country's notification process by offering a cheaper and significantly more effective way in delivering a message. Kokatto provides WhatsApp, SMS, Email, Voice Blast, OTP Miscall, etc. Kokatto's clients range from global Banks, Insurance, Multi-finance, Micro-lending, companies to leading Startups, Fintech, dan not limited to other industries with regional operation across South-East Asia. Main Role : - Lead B2B Channel and manage client acquisition process of key clients for various national and multinational company. - Work closely with key clients (from executive to C-level) in implementing automate communication and successfully increase their client’s customers engagement up to 80% and reduce cost in notification up to 50% in average - Lead the market research and analytic with the objective to acquire data of possible new use-cases, product improvements and business threats - Support ideation, partnership development, and launch of innovative products and features on WhatsApp Business API (WABA) - Work closely with Board of Directors in scoping and prioritizing strategies based on business and customer impact to expand and accelerate company target market and revenue stream - Manage intense day-to-day operations with all clients, engineering team and product team

B2B Business Growth : • Build a strong relationship and managed 14 Virtual Product Partner. Help all Mitra to growing in our Gross Merchandise Value (GMV) • Responsible for managing 14 Virtual Product Partners/Mitra Bukalapak. • In March 2022, Farrel achieved a total GMV contribution 67.89% of the total margin, by managed sellers in Highest income for VP Products for XL Axiata. • In April 2022, Farrel achieved a total GMV contribution 80.89% of the total margin, managed sellers in Highest income for VP Products for XL Axiata & Indosat Ooredoo. • In Juni-Current 2022, Having a chance to lead a new project for managing Multinational Seller on Philippines Based Area (Razer, Smartsari % Xendit) • Experienced in handling several sellers such as XL Axiata, Indosat Ooredoo, Bank Bukopin, DJI, Sakalaguna, Sepulsa, Disney SCTV & Philippines Project (Razer, Smartsari & Xendit). • Work with Product Marketing and Channel Marketing teams to identify and execute opportunities for Bukalapak Acquired Sales Channel growth and integration of community marketing programs into overall digital and product marketing initiatives. • Execute & lead for Kokatto (Bukalapak Subsidiary) Internationalization.

• Understanding the point of sales principle to acquire the new/renewal customers • Achieve 50 Database Canvassing (Approaching)/Day, 5 meeting leads/Week and 2 closing deals in September 2021 were all documented. • In September 2021, Raised up selling gain & achieved 100% contribution of the total target (Enterprises) • In October 2021, Raised up selling gain & achieved 120% contribution of the total target (Enterprises+Device tab+Expand Tutorial POS) • In November 2021, Raised up selling gain & achieved 150% contribution of the total target (Enterprises+Device tab+Expand Tutorial) Within 4 Departement, Telesales, B2B, Direc Sales & Field Sales.

- Revamping Framework Risks to All Divisions Risk (Legal, BusDev, Procurement and Commercial, Project Management, Financial, General Aff) as a implementation for risk mitigation management services. - Responsible to understanding the risk chain, analyzing, assessing, & monitoring risks - Project Risk Identification - Identify risk and Oppurtunity - Create mitigation plan along with each division with 2 strategic plan - ISO 31000 - Project : 1. New Batching Plant & Crusher Kabungka Button job Description : Make an Operational Risk analysis of the Manufacture New Batching Plant & Crusher at the Kabungka Button. 2. Commercial & Mining Operation Risk Analyst for PT Wijaya Karya Aspal Job Description : Creating a commercial & mining operation risk register for PT Wijaya Karya Aspal 3. Risk Mitigation for Patching Trial CPHMA Asbuton WIKA ASIC SUPER - PT Wijaya Karya Aspal 2021. - Identify possible risks in all company bureaus including the projects in it -Analyze the worst possible risk according to the company matrix -Part of enterprise risk management consultant PT Wijaya Karya Bitumen. -Planning, implementing and evaluating Enterprise Risk Management PT Wijaya Karya Bitumen

• Successfully achieved product vendor data for over 256 vendors in Indonesia with standard calculation data input referring to the base. • Gaining a new procurement vendor for Burger Kings Project (ATK, T-Shirts & others)

Responsible for leading 12 Event & Project staff (HIMANERA) University of Indonesia.

Dealing with external stakeholders to get involve our project and responsible for being the event contunity of the organization

Pesta Pora Anak Negara (PESPORA) is the gathering night for all Public Administration Science student which is held by HIMANERA FIA UI. Responsible to to assemble and lead the project team.

@takaffee.corp - Building an employee recruitment strategy & developing a personnel regulation. - Revamping employee framework & creating an employee program as 2 projects.