Farhan Rehman

Your customers, members, supporters and advocates are the tribe, you are the chief. We help build sales, marketing, and community channels through digital and offline to connect with your tribe.

Specialising in developing Marketing Strategies to launch brands, apps, and technology companies. Advising and Consulting on Social Media and Digital Marketing Strategy; Executing Awareness Building Campaigns; Coaching, and Training, to help learn to use the tools of Social Media, working with Startups, Technology Companies, FMCG's, Brands, and Digital Agencies as well as HR and Recruitment Marketing Teams for candidate and staff attraction.

Responsible for all paid Digital and Social Marketing, Digital Infrastructure, our Website, Email marketing, and all digital touchpoints for the Central Party Organisation, including Apps. Also provide support and guidance to affiliated associations, MP’s and candidates on Digital Marketing and Social Media best practices. All opinions, thoughts, and views are my own, and do not reflect the thoughts, ideas, views, perspectives, or political positions of The Conservative Party or it's elected representatives, or candidates.

Setup, and run the active lead generation campaigns for all Inbound Marketing activities, including creation of funnels, follow up sequences, re-targeting ads, and A/B Split testing of creatives, landing pages, and email subject lines. Also built an integrated view for reporting purposes, across all the paid and organic activity, as well as the CRM. Helped refine brand messaging, tailor the message for market fit, and use a scientific approach to testing traffic, and measuring the results, to optimise accordingly. Manage the marketing team, and provide coaching/upskilling where I can. Supported the evolution of the e-shot™ platform, by providing user perspectives in product development, and producing the necessary marketing materials to accompany changes to the product. Also helped build more engagement internally, as well as with external influencers, and helped positively impact the culture of the work environment.

Digital Marketing Manager at Forfront, responsible for promoting and marketing the e-shot™ email marketing and SMS automation platform, as well as helping to develop the brand presences across all digital channels.

Conducted Social Listening Research and developed Insights for an Account Based Marketing (ABM) Initiative on a client project. Worked with one of the pioneers in the ABM Marketplace.

Heading up the Digital and Social Media Marketing efforts at Blackbridge Communications. Focusing on employment, and recruitment marketing, employer branding, engagement strategies, employee engagement, internal and external communication, and ways of leveraging social media and digital marketing to ensure the right messages reach the right people. Developed strategies around how to use social media to recruit, attract, retain, and engage a workforce, as well as build out candidate talent pools, and reach out to potential employees. Also advised on creating engagement with Employee Advocacy and Staff Referral programs.

Provided support with Digital Marketing, and Social Media to the Specialist Recruitment Team, to attract digital and technical talent, developing the social strategy, and co-ordinating content and campaigns, between teams as well as scoping out content requirements for campaigns.

Digital and Social Media Strategy for Global Recruitment, including organic engagement and campaign planning. I managed all the Global Social Recruitment Marketing Channels, and provided support for all Global, regional and country level Social Media activity, across a number of different target audiences.

Responsible for developing a measurement framework across the EMEA B2B Social Media Presences, and managed and executed campaigns across EMEA on Vine, LinkedIn & Twitter, as well as managing content through Channel Partners, and 3rd Party Vendors.

Won award for our team's Software Development Project, presented to us by IBM.