Faisal Rachman Munief

Faisal Rachman Munief

Brand Activation Executive @ PT. Garudafood Putra Putri Jaya, Tbk

About

Learned on brand development through the 360 marketing and road to market strategies through the MT program, sharpen my views on the commercial sector, especially on FMCG. With strong passion on learning commercial sectors from every resources, make me have a vision to give an impact for the environment. Open for any discussion and opportunities related to commercial sectors.

Country

Indonesia

City

West Java

Industry

Food Production

Skill

Brand Activation, Event Planning, Brand Strategy, Brand Architecture, Brand Management, Qualitative Research, Brand Equity, Brand Development, Qualitative Market Research, Quantitative Research, Retail Audits, Digital Marketing Media, Leadership, Project Management, Writing, Project Planning, Creative Writing, Microsoft Excel, Microsoft PowerPoint, Microsoft Word

Experience

PT. Garudafood Putra Putri Jaya, Tbk

Brand Activation Executive

PT. Garudafood Putra Putri Jaya, Tbk

LinkedIn
2025-2 - Present · 1 yr 8 mos

Jakarta, Indonesia

PT. Garudafood Putra Putri Jaya, Tbk

CT Marketing - Brand Equity Executive

PT. Garudafood Putra Putri Jaya, Tbk

LinkedIn
2024-7 - 2025-1 · 7 mos

Jakarta, Indonesia

Led the development of new product SKUs for Clevo, working closely with cross-functional teams to deliver business objectives and launch new products successfully. Supported the Brand Manager in executing brand communication across various platforms and collaborating with Customer Marketing to drive impactful launch activities. Key Accomplishments: - Spearheaded new product development initiatives for Clevo - Collaborated across departments to ensure successful product launches and brand messaging

PT. Garudafood Putra Putri Jaya, Tbk

CT Marketing - Consumer & Shopper Insight Executive

PT. Garudafood Putra Putri Jaya, Tbk

LinkedIn
2024-1 - 2024-7 · 7 mos

Jakarta, Indonesia

Supported the CSI Manager in delivering actionable insights through research (quantitative & qualitative) projects and retail audits for the Snack & Dairy categories. Played a key role in improving the research request flow and format, enabling better decision-making and strategic alignment for key brands. Key Accomplishments: - Delivered monthly retail audits for Garuda and adhoc retail audits for Prochiz and Clevo - Contributed more than 15 projects across multiple brands, including Garuda, Clevo, Prochiz, and Okky

PT. Garudafood Putra Putri Jaya, Tbk

CT Marketing - Digital Marketing Executive

PT. Garudafood Putra Putri Jaya, Tbk

LinkedIn
2023-8 - 2024-1 · 6 mos

Jakarta, Indonesia

Collaborated with the Digital Marketing Manager to drive impactful campaigns across TikTok, social media platforms, and built-in campaigns, while also managing the consumer service platform for all Garudafood brands. Key Accomplishments: - Developed comprehensive campaign briefs to align with brand objectives - Led TikTok & Build-in campaigns for Garuda, Chocolatos, Gery, Dilan, and Clevo - Successfully executed "Chocolatos Trip to Bali" BTL activity, increasing consumer engagement and brand visibility

PT. Garudafood Putra Putri Jaya, Tbk

CT Marketing - Garuda Rosta & Roasted Brand Executive

PT. Garudafood Putra Putri Jaya, Tbk

LinkedIn
2023-2 - 2023-8 · 7 mos

Jakarta, Indonesia

Assisted the Brand Manager in driving day-to-day activities such as sales monitoring, creative brainstorming, and new product development. Focused on optimizing Nielsen data analysis processes and identifying opportunities to refine strategies for the Garuda Rosta & Roasted brands, contributing to the enhancement of product and market performance

Shopee

ShopeeMall Relationship Management

Shopee

LinkedIn
2022-1 - 2023-1 · 1 yr 1 mo

Jakarta, Indonesia

- Propose and execute a strategy to help brands to grow their sales on Shopee Mall. - Developed and maintain relationships between Shopee and Brands. - Analyze Brands' progress activities, sales performances and category initiatives to drive transaction and revenue performance

Shopee

Business Development Intern

Shopee

LinkedIn
2021-11 - 2022-1 · 3 mos

Jakarta, Indonesia

- Building the pipeline of category by list-downing and analyzing the potential sellers - Consolidate status of acquisition of potential sellers within the pipeline with category manager/sales - Generate a daily reports for potential seller performance to top-level management - Work closely with Manager or Leader to improve the overall project improvement

PT. Berikan Teknologi Indonesia

Content Creator

PT. Berikan Teknologi Indonesia

LinkedIn
2021-4 - 2021-6 · 3 mos

Bandung, West Java, Indonesia

PT. Berikan Teknologi Indonesia is a social and technology-based processing and utilisation company in the marine and fisheries sector. Berikan Protein Initiatives is one of the social movements run by PT. Berikan Teknologi Indonesia focuses on establishing a protein-conscious lifestyle to address the problem of malnutrition in Indonesia. - Responsible for Instagram content, ideate concept, copy, design, and analytics - Has successfully posted 38 Instagram content, both feeds and stories - Successfully held 2 national events and 1 local event with more than 700 participants - Helped Co-Founder to handle recruitment, negotiation, and rearrange big concepts for the company - Successfully handle partnerships with several communities, universities, and government institutions with outputs in the form of events and cooperation agreements.

PT. Berikan Teknologi Indonesia

Content Writer

PT. Berikan Teknologi Indonesia

LinkedIn
2021-3 - 2021-4 · 2 mos

Bandung, West Java, Indonesia

Balai Benih Ikan Kabupaten Bandung

Intern

Balai Benih Ikan Kabupaten Bandung

2020-11 - 2020-12 · 2 mos

Ciparay, Jawa Barat, Indonesia

BEM Kema FPIK Unpad

Head of Strategic Research and Action Department

BEM Kema FPIK Unpad

LinkedIn
2020-1 - 2020-12 · 1 yr

- Make a grand design and programs that will hold in that period. - Led a team with six members to carry out the plans. - Write many articles about Indonesian fisheries, ocean (marine problems), politics, and campus issues. - Initiator, director, scriptwriter for Pasifik Podcast as a new improvement from BEM Kema FPIK Unpad.

BEM Kema FPIK Unpad

Staff of Research Department

BEM Kema FPIK Unpad

LinkedIn
2019-2 - 2019-12 · 11 mos

- Person in Charge in Offline event of Lini Diskas.

BEM Kema Unpad

Staff of Strategic Research Department

BEM Kema Unpad

LinkedIn
2019-2 - 2019-12 · 11 mos

- Mentor for five intern staff to deliver knowledge about the strategic research department. - Led a team to do research and release a book called "Dari Padjadjaran untuk Indonesia." - Editor at Lingkar Wacana Unpad. - At the same time, assign to help 4 PIC in 4 different programs.

BEM Kema FPIK Unpad

Staff of Strategic Research Department

BEM Kema FPIK Unpad

LinkedIn
2018-2 - 2018-12 · 11 mos

- Made some articles based on research about fisheries and marine issues. - Helped the team to hold a discussion event that talked about microplastic.

Education

Universitas Padjadjaran

Universitas Padjadjaran

LinkedIn

Fisheries

2017-8 - 2022-7 · 5 yrs

Faisal Rachman Munief's Contact Information

Email

******@***.com

Phone

(**) *** ****

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