Fabio Vella
AI Product Lead @ Yes Human
About
I build products that turn complexity into commercial outcomes.Over 15 years, I've moved from digital design and frontend development through UX and product management to leading product strategy for enterprise platforms. I also co-founded a premium skincare brand where I own digital operations end-to-end. I work best with companies building platforms, navigating growth, or figuring out how to ship AI into real products. I've delivered across B2B and B2C, from government and enterprise clients to direct-to-consumer e-commerce, across ANZ, UK, North America, and Europe.I lead cross-functional teams through ambiguity to shipped outcomes. I've owned pricing and packaging strategy, launched product bundles into new markets, built consent and compliance infrastructure at scale, and delivered AI features from prototype to production. I care about craft, but I ship.I'm exploring product roles where platform strategy and commercial outcomes intersect. Based in Hong Kong, open to remote or hybrid arrangements.
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Hong Kong SAR
Computer Software
Agentic UX Strategy, AI Product Management, Software Product Management, SaaS Development, Prompt Engineering, Regulatory Compliance, Data Privacy, Visual Design, Branding & Identity, Front-End Development, Data Analytics, Agentic AI Development, Generative AI Development, Vibe Coding, AI , Pricing Analysis, User Requirements, Product Design, Documentation, Customer Satisfaction
Experience

Co-Founder / Head of Digital
Co-founded high-end skincare and perfume brand. Own digital operations including e-commerce platform (Shopify), payment infrastructure, third-party integrations, and performance marketing across Meta and Google. Lead product launches end-to-end.

Digital Designer | Frontend Developer
Melbourne, Australia
Delivered digital experiences and brand work for luxury clients across international design agencies (Lissoni, Kor.Bor.Vor., IdLab, Principle Design), including Amsterdam Conservatorium Hotel, Wella, Venice Film Festival, Rolls-Royce, and Royal Adelaide Hospital.
Fabio Vella's Contact Information
Phone
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