Fabio Flores

💼 Sales & Field Clinical Director – Edwards Lifesciences THV Division Leading the national sales operations across direct and indirect channels, managing a numerous team of professionals and reporting to the LATAM Senior Director of Sales & Marketing. 🚀 Key Achievements: • Spearheaded a commercial turnaround in Brazil within 10 months, delivering double digit growth vs. previous year, overachieving business plan (2025 full year) • Successfully launched Sapien 3Ultra RESILIA, outperforming sales expectations and exceeding average price targets. • Maintained operational costs within budget while boosting team engagement by +22 points vs PY, placing the business unit +12 points above company average.

💼 Senior National Sales Manager – Edwards Lifesciences Surgical Division Led Brazil’s national sales strategy across direct and indirect channels, managing 15 team members and 10 distributors. Reported directly to the LATAM Senior Director of Sales & Marketing. 🚀 Highlights • Delivered +53.5% YoY growth in FY 2022 (+35% vs. business plan), boosted sales productivity by +15%, and achieved a +27% increase in average selling price • Sustained momentum in 2023 with +36% growth vs. prior year • Honored as the 2023’ President’s Club Winner for outstanding performance

💼 Regional Sales Manager – B. Braun Southern Brazil Led commercial operations across direct and indirect channels, managing a team of 30 professionals and overseeing corporate relationships across four divisions and 18 therapies. 🔧 Transformation & Leadership • Replaced a 20-year outsourced sales model with a Direct Sales Team in just 5 months • Restructured geographic coverage and implemented a new Commercial/Technical structure with added roles for Product Specialists and Technical Assistants 📈 Results • +33% sales growth vs. previous year • +15% above 2021 quota • Achieved Brazil’s highest Standard Gross Profit, up 4 percentage points YoY

🌱 Career Reinvention & Strategic Consulting After a successful corporate trajectory, I embraced a new chapter focused on transformation and entrepreneurship. From Nov 2018 to Jul 2019, I provided Marketing and Sales consulting to a start-up in the Fitness & Wellness sector through Growff Consulting, applying my leadership experience to help build scalable commercial strategies.

• Led strategy implementation across Southern Brazil • +6 percentage point increase in gross profit in year one • 65% reduction in client dispersion in Orthopedics • Logistics service rated “Excellence in Logistics” • Promoted one Account Leader to Sales Manager

• Managed five Brazilian regions, $90M in sales • Achieved 100% of sales targets • Change Management Champion during Ethicon/EES integration • Promoted one Sales Manager to Executive Sales Manager

• Recognized as “Sales Territory of the Year – Brazil 2013” • Led Salesforce.com implementation • Promoted four Sales Representatives to Product Specialists

• Achieved market share leadership for Mentor in Brazil • Integrated marketing platforms across LATAM • Boosted cross-business sales by 20%

• Launched “Hernia Solutions” platform for General Surgeons • Built Brazil-based marketing structure • Maintained market leadership

• Covered multiple territories in Rio Grande do Sul • National leader in professional education

• Strong technical and commercial foundation at career start

CPOR - Centro de Preparacão de Oficiais da Reserva - a military academy for the development of Brazilian Army Officers.