Eve H.
Sales Manager @ Mirzam Chocolate
About
I‘m Eve, founder of Linafsi, a Dubai-based healthy snack company launched in 2022. Driven by a passion for wellness and innovation, I develop products tailored to the MENA region’s unique tastes without compromising on nutrition or quality. I bring expertise in business development, product innovation, and client relationship management, honed through growing Linafsi from concept to market across grocery, hospitality, and lifestyle channels. My goal is to support health-conscious consumers and partners by creating meaningful, convenient, and nutritious snacking experiences while driving growth in the UAE’s wellness and CPG sectors.
United Arab Emirates
Dubai
Food & Beverages
Product Development, Customer Relationship Management (CRM), Digital Marketing, Stakeholder Relations, Supply Chain Management, Financial Oversight, Project Coordination, Communication, Project Management
Experience

Sales Manager
Dubai, United Arab Emirates
Driving B2B growth for an artisanal bean-to-bar chocolate brand across corporate gifting, private label, and premium collaborations. Managing a portfolio of high-value accounts and leading the sales journey from concept to packaging and production. Delivering bespoke gifting programs for executive, seasonal, and brand activations. Collaborating with production, design, supply chain, and logistics teams to fulfill complex requests on tight timelines. Overseeing client onboarding, order tracking, and commercial processes to ensure smooth execution and strong client relationships.

Founder
Linafsi Trading LLC
United Arab Emirates
Founded Linafsi Trading in 2022, a Dubai-based healthy snack food company offering nutritious snack alternatives. Lead business strategy, product development, market expansion, and brand management, driving growth and recognition in the UAE market. Key Achievements: Product Launches: Successfully launched products in major retail outlets including Choithrams and Zayed International Airport, through collaboration with SSP Emirates. Marketing Campaigns: Led impactful marketing initiatives, including in-store sampling at Choithrams, Lululemon, and Fitness First ME; co-hosted giveaways with Corefit; and collaborated with fitness brands like Platform Studios, 1Rebel, and Lucky Punch. Industry Engagement: Showcased products at the Dubai Muscle and Fitness Show, and sponsored prizes for events like the Dunkin Annual Sports Day. Brand Partnerships: Established key partnerships with Wellbeings Spa (operating out of Pullman Downtown Dubai and Fairmont Dubai), Symbiosis University, and several fitness centers, significantly enhancing brand visibility. I’m passionate about making healthy snacking accessible and enjoyable for consumers across the UAE.

Research And Development Intern
Colditz, Saxony, Germany
During my summer internship at a leading private-label manufacturer, I supported the R&D team in developing high-protein snack products, including protein bars and baking mixes. Key contributions included: * Sample Development: Gained hands-on experience in creating and optimizing recipes to enhance product quality and taste. * Process Familiarization: Developed an understanding of large-scale production workflows, bridging product development with production implementation. * Quality Control: Strengthened attention to detail and analytical skills by learning about food production processes and quality assurance protocols. This internship honed my technical abilities in product development, quality control, and understanding large-scale production processes in food manufacturing.
Eve H.'s Contact Information
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