evan payne
director of marketing and communications
About
Evan Payne is an aspiring student artist based in Fayetteville, Arkansas. He currently attends the University of Arkansas, pursuing a degree in Business Marketing, with a minor in Communications. With over 5 years experience in multimedia services, Evan combines modern trends with traditional style. In addition to photography and videography, Evan is the lead designer for the Spring Creek Festival - a festival dedicated to giving back to student artists - designing printed literature and signage.
united states
bentonville
media production
video production, photography, editing, leadership, social media, teamwork, multimedia, critical thinking, event management, problem solving, time management, digital marketing, account management, customer retention, media production, event planning, social media marketing, marketing, analytical skills, television, digital media, advertising, film, video, copy editing, film production, production planning, production management, video post production, media planning, social media communications, business development, microsoft office, adobe creative suite, customer service, public speaking, collaborative problem solving, organization skills, influencer marketing, media producer, helping clients, pre production, google suite, project management, business management, social networking, communication skills, digital photography, graphic design, cms
Experience
director of marketing and communications
greater bentonville area chamber of commerce
creative director
farm studios
* Conceived and implemented creative vision of brand and facility to ensure brand presence is competitive with industry leaders, while maintaining principals’ initial vision * Developed, planned and executed grand opening event - exceeding expected attendance by 275% * Maintained open dialogue with principals regarding brand direction * Met budget standards by forecasting and managing expenses
spin instructor
freeride studio
* Curate & produce class experiences that positively challenges the mind, body, and soul of clients through a variety of challenging yet entertaining workouts that promoted fitness and positive self-esteem in a safe environment * Participate in local community and marketing events for FreeRide
spin instructor
revolution spin
* Curate & produce class experiences that positively challenges the mind, body, and soul of clients through a variety of challenging yet entertaining workouts that promoted fitness and positive self-esteem in a safe environment * Participate in local community and marketing events for FreeRide
managing director
spring creek festival
* Ensure operations reflect the mission and vision statements * Working with department heads and senior management to achieve best performance by staff * Maintain a dialogue between shareholders and the board * Prepare and implement comprehensive business plans to facilitate achievement by planning cost-effective operations and market development activities
chief creative officer
spring creek festival
* Develop and implemented campaigns to broaden the reach of the Spring Creek Festival, increasing attendance 22% * Re-envisioned and overhauled the existing website to make a site that is more intuitive for the end user * Design and prepare literature and other print materials for festival attendees * Standardized forms and paperwork artists use to submit their work to the festival
marketing and communications intern
los angeles area chamber of commerce
* Assist with print, HTML web projects, copy-editing, writing and proofing * Research the latest social media trends and assess how to improve marketing efforts * Record email analytics, and assess how to increase open rates and click through rates * Maintain department files
assistant to the director of media
springdale public schools
* Set a vision for the SPS television channel and promote social media goals, resulting in a 780% increase in viewership * Maintain and promote the Springdale Public Schools YouTube channel, including content curating and playlist maintenance * Direct and produce live productions, such as graduations, and band & choral performances * Supervise and handle the financial transactions during live productions
producer and production coordinator
intercut productions
* Developed and produced branded and commercial content for Fortune 500 businesses that effectively communicates brand innovation and corporate social responsibility, as well as other corporate initiatives * Developed and produced original content series that enhances local quality of life and develops a sense of place; organically growing the Nielsen Broadcast Ratings from 0.1 to 2.3 and 5.1 to 7.7, respectively, in one season (16 weeks) * Led all communications with clients and advertisers - establishing expectations of the scope of work and ensuring execution of the project exceeded our initial goal * Managed project budgets, as well as negotiate contracts with vendors, to optimize cost savings on production
Education
northwest arkansas community college
university of arkansas
economics
brigham young university
media studies
Independent Study in Public Speaking
springdale har - ber high school
evan payne's Contact Information
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