Ethan To
CMO, Investor, Board Member
About
I am a Performance Marketer with an extensive background in DTC Retail eCommerce, executed digital marketing strategies for high growth small-to-medium DTC eCommerce brands as well as well-known national retail brands I also run my own two eCommerce brands with my wife, scaled one brand from 0-$500k within 3 months of launch, using proven strategies that I executed for clients over and over again.
Australia
Melbourne
Marketing & Advertising
Revenue & Profit Growth, B2C e-commerce, Digital Marketing, Social Media, Facebook Marketing, Instagram, Social Media Marketing, Marketing, Google Analytics, Online Marketing, Advertising, E-commerce, Data Analysis, Social Media Communications, Management, Microsoft Excel, Marketing Strategy, Digital Strategy, Facebook Ads, Facebook Ads Manager
Experience
CMO, Investor, Board Member
Homic Smart Home
Melbourne, Victoria, Australia
Paid Social Partner
InDigital Media
Melbourne, Victoria, Australia
Head Of Digital
Pigeon Digital
Melbourne, Victoria, Australia
I help eCommerce brands grow from $1000 to $1,000,000/month in exchange for equity stake or performance-based commission. I only work with a handful of brands at a time to maintain the quality and level of attention required. However, if you believe you have a good product and vision, please reach out to me anyway.
Founder
Purpose Sleep
Melbourne, Victoria, Australia
Purpose Sleep is an e-commerce brand that offers innovative sleep products to improve the living quality of Australians one good night sleep at a time.
Founder
Universe Light
Melbourne, Victoria, Australia
Universe Light is an eCommerce brand that offer space-themed novelty nightlights for children. I sold this business in 2022
Strategy Director
DataSauce
Melbourne, VIC, Australia
Clients managed: Seed Heritage, Nine West, French Connection, 2XU, Dulux Avista, Hairhouse, ST. Ali, The Color Run, Melbourne Marathon Festival, Qwilr, LawConnect, Swimply, Gewurzhaus, Hilco Global, Aussie Pharma Direct, CBRE, Burgress Rawson,...
Senior Google & Facebook Media Buyer
DataSauce
Melbourne, Victoria, Australia
Digital Marketing Manager
Powered Property
St Kilda, Victoria, Australia
Powered Property is a subsidiary of DataSauce. In here, I managed Search & Social Ad Campaigns to generate leads for Residential & Commercial real estate for agents, vendors & developers. Notable clients that I worked with: Burgess Rawson, CBRE, Woodarts, Hockingstuart, Hodges.
Digital Marketing Specialist
Social Connection Agency
Melbourne, Australia
Analyze client's business to come up with marketing strategy for Facebook and Instagram Set up and connect clients' Facebook Business and ad accounts Manage and edit clients' e-commerce websites (Shopify) Create marketing video and images creatives. Research audience through FB Audience Insight & third party tools Create and monitor Facebook Ads campaign through Ad Manager (Lead ads, conversion ads,...) Manage multiple clients' campaigns Read and analyze data for decision making A/B testing creative, ad copy and audience Design web pages with website builder Setup retargeting campaign with Facebook Ads Website conversion rate optimization
Education
RMIT University
RMIT University
Economics and Finance
Ethan To's Contact Information
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